Get the tools you need to analyze, evaluate and recommend specific actions organizations can take to grow their value and avoid common growth pitfalls. In this course, developed at the Darden School of Business at the University of Virginia and taught by top-ranked faculty, you will learn to determine how best to build value, whether by scaling existing markets, entering established markets or creating new markets through innovation and acquisitions.
Ce cours fait partie de la Spécialisation Stratégie d'affaires
30 070 déjà inscrits
Offert par
Spécialisation Stratégie d'affairesUniversité de VirginieÀ propos de ce cours
24 974 consultations récentes
Dates limites flexibles
Réinitialisez les dates limites selon votre disponibilité.
Certificat partageable
Obtenez un Certificat lorsque vous terminez
100 % en ligne
Commencez dès maintenant et apprenez aux horaires qui vous conviennent.
Cours 3 sur 5 dans le
Approx. 11 heures pour terminer
Anglais
Sous-titres : Arabe, Français, Portugais (européen), Italien, Vietnamien, Coréen, Allemand, Russe, Anglais, Espagnol
Ce que vous allez apprendre
How to identify and evaluate opportunities to scale an organization
How to enter new markets and apply game theory to analyze, assess, and respond to competitors
How to assess the impact of a potential merger and acquisition and avoid common pitfalls of this type of growth
How to unlock the keys to innovation, from building an innovative capability to adding value from innovation to determining an innovation strategy
Compétences que vous acquerrez
- Mergers And Acquisitions (M&A)
- innovation strategy
- Strategic Thinking
- Business Strategy
- growth strategy
Dates limites flexibles
Réinitialisez les dates limites selon votre disponibilité.
Certificat partageable
Obtenez un Certificat lorsque vous terminez
100 % en ligne
Commencez dès maintenant et apprenez aux horaires qui vous conviennent.
Cours 3 sur 5 dans le
Approx. 11 heures pour terminer
Anglais
Sous-titres : Arabe, Français, Portugais (européen), Italien, Vietnamien, Coréen, Allemand, Russe, Anglais, Espagnol
Offert par
Université de Virginie
A premier institution of higher education, The University of Virginia offers outstanding academics, world-class faculty, and an inspiring, supportive environment. Founded by Thomas Jefferson in 1819, the University is guided by his vision of discovery, innovation, and development of the full potential of students from all walks of life. Through these courses, global learners have an opportunity to study with renowned scholars and thought leaders.
Programme de cours : ce que vous apprendrez dans ce cours
3 heures pour terminer
Growth through Scaling
Strategic growth is intentional, proactive, and consistent with a company's purpose. Taking advantage of economies of scale--growing a business by doing more of what it's already doing--is a conceptually easy but operationally complex approach to business growth. In this module, you will learn the Scenario Planning tool to identify and evaluate opportunities to scale an organization. With this tool, you'll have an effective means to understand when and where to grow and how to get there.
3 heures pour terminer
12 vidéos (Total 78 min), 4 lectures, 1 quiz
1 heure pour terminer
Growth through Entry
Growth through entry--whether by offering new products in existing markets or offering the same products in new markets--doesn't happen in isolation. Multiple firms compete for these markets and so any discussion of growth through entry has to look at the impact of rivalry. In this module, you'll learn how to apply game theory to analyze, assess, and respond to competitors. With the payoff matrices tool, you'll be able to evaluate options and determine an effective position.
1 heure pour terminer
8 vidéos (Total 48 min)
2 heures pour terminer
Growth through Acquisition
Mergers and acquisitions (M&A) are common--but rarely successful--ways firms attempt to grow their business. In this module, we'll show you the pros and cons of M&A, suggest valid alternatives, and outline effective M&A strategies. Using the Acquisitions Analysis tool, you'll be able to assess the impact of a potential M&A and avoid common pitfalls of this type of growth.
2 heures pour terminer
12 vidéos (Total 65 min)
5 heures pour terminer
Growth through Innovation
Introducing new ideas, processes, and products that disrupt the market is another common growth strategy. In this module, we'll unlock the keys to innovation, from building an innovative capability to appropriating value from innovation to determining an innovation strategy. Using the Real Options Analysis tool, we'll show you how to grow through innovation and good practices for doing so. The Intel Corporate Venturing case provides an opportunity for you to practice this tool and apply course concepts to a real-world scenario.
5 heures pour terminer
11 vidéos (Total 51 min), 1 lecture, 2 quiz
Avis
Meilleurs avis pour BUSINESS GROWTH STRATEGY
par DD21 avr. 2020
Essential Business Concepts and Growth Strategies provides an enhanced vision for the learners to look for a strategic growth opportunity of any firm in the competitive and non-competitive market.
par KJ20 sept. 2021
One would learn intersting concepts like Scenerio planning, game theory, M&A etc. Higly recommended for enterpreneurs and someone who is responsible for growth in an organisation.
par SP29 juil. 2017
really interesting but also really difficult to finish the assignment. it would have been great to get a sample assignment just to get an idea of how it could look like
par MM3 oct. 2020
learned about how to manage innovation and how to appropriate gains from innovation. most importantly learnt about how to incentivize innovation as a leader in the firm
À propos du Spécialisation Stratégie d'affaires
This Specialization covers both the dynamics and the global aspects of strategic management. You'll learn how to evaluate industry evolution, build and sustain competitive advantage, formulate and assess business strategies, and align efforts to organizational strategy. In the final Capstone Project, you’ll apply your skills by creating a comprehensive Strategic Analysis for an existing business or a venture of your own.
Foire Aux Questions
Quand aurai-je accès aux vidéos de cours et aux devoirs ?
À quoi ai-je droit si je m'abonne à cette Spécialisation ?
Une aide financière est-elle possible ?
D'autres questions ? Visitez le Centre d'Aide pour les Étudiants.
