Grow to Greatness: Smart Growth for Private Businesses, Part I
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Grow to Greatness: Smart Growth for Private Businesses, Part I
University of Virginia
À propos de ce cours
4.7
437 notes
This course focuses on the common growth challenges faced by existing private businesses when they attempt to grow substantially.
Compétences que vous acquerrez
Business IntelligenceStrategic ManagementPlanningEntrepreneurship
Programme du cours : ce que vous apprendrez dans ce cours
1
Section
Course Overview
This module introduces the course.
1 vidéo (Total 4 min), 1 lecture
1 vidéo
1 lecture
Resources10 min
2
Section
The Truth About Growth
This module presents an overview of growth in business with common myths and truths. There is a required reading: Edward D. Hess, "Growth is the
Dynamic Confluence of Strategy, Entrepreneurship, and Values." An option case study reading on Eyebobs Eyeware, Inc is also available. Please visit the Eyebobs website at https://www.eyebobs.com and think about whether Julie's vision and customer value proposition connects with you. What do you like about the site? What do you dislike? Why is her website so important to her
business? What should Julie do to keep her website "fresh"?
8 vidéos (Total 82 min), 1 lecture, 1 quiz
8 vidéos
Myths About Growth10 min
The Eyebobs Conversation26 min
Growth Research10 min
A More Realistic View of Growth5 min
A Growths Risk Assessment Tool10 min
Julie Allinson Interview: Intro2 min
Julie Allinson Interview14 min
Julie Allinson Interview: Conclusion1 min
1 lecture
Resources10 min
1 exercice pour s'entraîner
The Truth About Growth8 min
3
Section
Feller's Gourmet Workshop
This module presents an series of questions to discover if you are ready
for growth. The required reading is by Edward D. Hess, 3 Fellers
Bakery, Case Study.
3 vidéos (Total 66 min), 1 lecture, 1 quiz
3 vidéos
Workshop: Part 2 Feller's Gourmet - Growth Analysis25 min
Workshop: Part 3 Feller's Gourmet - Growth Decision14 min
1 lecture
Resources10 min
1 exercice pour s'entraîner
Feller's Gourmet Workshop4 min
4
Section
The 4 P's
This module presents the four P's of growing a business: planning,
prioritization, pace and processes. The four ways to grow your business are improvements, innovations, scaling, and strategic acquisitions. The required reading is Edward D. Hess, "Defender Direct, Inc.: A Business of Growing Leaders," Case Study.
7 vidéos (Total 87 min), 1 lecture, 1 quiz
7 vidéos
Defender Direct Case Study22 min
Defender Direct: Planning, Prioritization, Pace and Processes 10 min
Prioritization: What, Whom, and Why? Where is the biggest fire?9 min
Processes: 99% Defect Free On Time Delivery to Customers5 min
Pacing Growth: Controlling Your Gas Pedal3 min
Defender Direct Interview with Dave Lindsey14 min
1 lecture
Resources10 min
1 exercice pour s'entraîner
The 4 P's10 min
Enseignant
Edward D. Hess
Professor of Business AdministrationDarden School of Business
À propos de University of Virginia
A premier institution of higher education, The University of Virginia offers outstanding academics, world-class faculty, and an inspiring, supportive environment. Founded by Thomas Jefferson in 1819, the University is guided by his vision of discovery, innovation, and development of the full potential of students from all walks of life. Through these courses, global learners have an opportunity to study with renowned scholars and thought leaders.
Foire Aux Questions
When will I have access to the lectures and assignments?
Once you enroll for a Certificate, you’ll have access to all videos, quizzes, and programming assignments (if applicable). Peer review assignments can only be submitted and reviewed once your session has begun. If you choose to explore the course without purchasing, you may not be able to access certain assignments.
What will I get if I purchase the Certificate?
When you purchase a Certificate you get access to all course materials, including graded assignments. Upon completing the course, your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile. If you only want to read and view the course content, you can audit the course for free.
What is the refund policy?
Is financial aid available?
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