In this course you will learn how organizations create, capture, and maintain value. In doing so, you’ll develop an understanding of how and why this process is fundamental for sustainable competitive advantage. You will be able to better understand value creation, and capture and learn the tools to analyze both competition and cooperation from a variety of perspectives, including the industry-level (e.g., five forces analysis) and the firm-level (e.g., business models and strategic positioning).
Ce cours fait partie de la Spécialisation Leadership et management stratégiques
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À propos de ce cours
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Essayez Coursera pour les affairesCompétences que vous acquerrez
- Strategic Management
- Business Model
- Strategic Thinking
- Business Strategy
Votre entreprise pourrait-elle bénéficier de la formation des employés à des compétences recherchées ?
Essayez Coursera pour les affairesCommencez à travailler pour votre diplôme
Programme de cours : ce que vous apprendrez dans ce cours
Course Orientation
Module 1: Leading Strategically
Module 2: External Analysis
Module 3: Internal Analysis and Competitive Advantage
Module 4: Strategic Positioning and Strategic Renewal
Avis
- 5 stars82,54 %
- 4 stars14,77 %
- 3 stars1,79 %
- 2 stars0,55 %
- 1 star0,33 %
Meilleurs avis pour STRATÉGIE D'AFFAIRES
The course was very well produced. The Executive Interviews were insightful. The case studies were though provoking and very interesting. Thank you Professor Deepak Somaya!
Excellent course taught by a very knowledgeable professor. I learned many Business Strategy concepts that were applied to many companies throughout the course. Excellent!
I really enjoyed the case studies in this course and the education on various frameworks felt like I could immediately use the material in real world scenarios. Highly recommended course materials.
The topics presented in this course were very interesting, however some of the content needs to be updated. For example, Uber now has UberEats, which I don't believe was reflected in the course.
À propos du Spécialisation Leadership et management stratégiques

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