Spécialisation Business Strategy

Steer Your Business to Success. Generate value and demonstrate global impact in four courses.

À propos de cette Spécialisation

This Specialization covers both the dynamics and the global aspects of strategic management. With cases drawn from leading companies like Disney, Microsoft and Zappos, you'll learn how to evaluate industry evolution, build and sustain competitive advantage, formulate and assess business strategies, and align efforts to organizational strategy. In the final Capstone Project, you’ll apply your skills by creating a comprehensive Strategic Analysis for an existing business or a venture of your own.

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5 courses

Suivez l'ordre suggéré ou choisissez le vôtre.

Projets

Conçu pour vous aider à vous exercer et à appliquer les compétences que vous avez acquises.

Certificats

Mettez en évidence vos nouvelles compétences sur votre CV ou sur LinkedIn.

Cours

Beginner Specialization.: No prior experience required.

COURS 1
Foundations of Business Strategy
Engagement
4 weeks of study, 2-5 hours/week
Sous-titres
English, Vietnamese, Portuguese (Brazilian)
À propos du cours
Develop your ability to think strategically, analyze the competitive environment, and recommend firm positioning and value creation. In this course, we will explore the underlying theory and frameworks that provide the foundations of a successful
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COURS 2
Advanced Business Strategy
Engagement
4 weeks of study, 2-6 hours/week
Sous-titres
English, Korean
À propos du cours
Advance your strategic analysis skills in this follow-up to Foundations of Business Strategy. In this course, you'll learn the tools to analyze strategy across time (competitive dynamics), industries ( corporate strategy), geographies (inter
Vous pouvez choisir de suivre seulement ce cours. En savoir plus.
COURS 3
Business Growth Strategy
Engagement
4 weeks, 2-6 hours/week
Sous-titres
English, Korean
À propos du cours
Get the tools you need to analyze, evaluate and recommend specific actions organizations can take to grow their value and avoid common growth pitfalls. Learn to determine how best to build value, whether by scaling existing markets, entering established
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COURS 4
Strategic Planning and Execution
Engagement
4 weeks of study, 2-5 hours/week
Sous-titres
English, Vietnamese
À propos du cours
Avoid the pitfalls of strategy planning and execution with the tools and skills from this course. You'll learn the pillars of strategy execution--analysis, formulation, and implementation--and how to use the 4A model to effectively approach strategy ex
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COURS 5
Business Strategy in Practice (Project-centered Course)
Session à venir : Dec 17
Engagement
8 weeks of study, 2-4 hours/week
Sous-titres
English
À propos du cours
A Capstone Project is an assignment designed specifically to apply and showcase the skills you learned in the Specialization. To this end, the Business Strategy Capstone Project, a comprehensive Strategic Analysis, provides an opportunity fo
Vous pouvez choisir de suivre seulement ce cours. En savoir plus.

Créateurs

The University of Virginia Darden School of Business delivers the world’s best business education experience to prepare entrepreneurial, global-minded, and responsible leaders.
A premier institution of higher education, The University of Virginia offers outstanding academics, world-class faculty, and an inspiring, supportive environment. Founded by Thomas Jefferson in 1819, the University is guided by his vision of discovery, innovation, and development of the full potential of students from all walks of life. Through these courses, global learners have an opportunity to study with renowned scholars and thought leaders.