Spécialisation Business Strategy
Steer Your Business to Success. Generate value and demonstrate global impact in four courses.
À propos de cette Spécialisation
This Specialization covers both the dynamics and the global aspects of strategic management. With cases drawn from leading companies like Disney, Microsoft and Zappos, you'll learn how to evaluate industry evolution, build and sustain competitive advantage, formulate and assess business strategies, and align efforts to organizational strategy. In the final Capstone Project, you’ll apply your skills by creating a comprehensive Strategic Analysis for an existing business or a venture of your own.
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- Beginner Specialization.
- No prior experience required.
Foundations of Business StrategySession à venir : Jun 25
- 4 weeks of study, 5-6 hours/week
- English, Vietnamese, Portuguese (Brazilian)
À propos du coursDevelop your ability to think strategically, analyze the competitive environment, and recommend firm positioning and value creation. In this course, we will explore the underlying theory and frameworks that provide the foundations of a successful
Advanced Business StrategySession en cours : Jun 18
- 4 weeks of study, 2-6 hours/week
- English, Korean
À propos du coursAdvance your strategic analysis skills in this follow-up to Foundations of Business Strategy. In this course, you'll learn the tools to analyze strategy across time (competitive dynamics), industries ( corporate strategy), geographies (inter
Business Growth StrategySession à venir : Jun 25
- 4 weeks, 2-5 hours/week
- English, Korean
À propos du coursGet the tools you need to analyze, evaluate and recommend specific actions organizations can take to grow their value and avoid common growth pitfalls. Learn to determine how best to build value, whether by scaling existing markets, entering established
Strategic Planning and ExecutionSession à venir : Jun 25
- 4 weeks of study, 2-5 hours/week
- English, Vietnamese
À propos du coursAvoid the pitfalls of strategy planning and execution with the tools and skills from this course. You'll learn the pillars of strategy execution--analysis, formulation, and implementation--and how to use the 4A model to effectively approach strategy ex
Business Strategy in Practice (Project-centered Course)Session à venir : Jul 2
- 8 weeks of study, 2-4 hours/week
À propos du coursA Capstone Project is an assignment designed specifically to apply and showcase the skills you learned in the Specialization. To this end, the Business Strategy Capstone Project, a comprehensive Strategic Analysis, provides an opportunity fo
Senior Associate Dean and Chief Strategy Officer
Samuel L. Slover Research Chair in Business Administration
E. Thayer Bigelow Research Professor in Business Administration
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