Jul 15, 2018
Great course if you are a beginner in the domain of neuromarketing. Explained in a very simple language. Will definitely recommend it to anyone who wants to start learning about neuromarketing
Nov 22, 2019
Very interesting and detailed study of consumer behavior. The concepts were understandable and many new things, methods and concepts were explained in this course. It was really helpful.
par Jonathan N•
Mar 30, 2017
Great course to start learning about consumer neuroscience, the drop-down is that the videos are extremely superficial while the readings (included inside the compendium) are highly technical and advanced
par Vanessa P•
May 24, 2017
Really interesting topic. Up and coming area of study important to learn about what drives consumer behavior and what works with marketing using various measuring tools to gage valid data.
par Aaditya S•
Mar 31, 2020
Thomas has the rare ability to explain the difficult concepts in relatively simple terms. I think that this course provides a good introduction on consumer neuroscience for beginners.
par Shreyansh J•
Aug 16, 2017
All in all, it was a good course to begin with the neuroscience aspect of marketing. However, it was a bit more focused on consumer neuroscience rather than its marketing aspect.
par Depanjan C•
Jun 11, 2017
Amazing lectures by Thomas sir. He explained the high level concepts of neuromarketing in a very simple way. I hope to visit him in person at Copenhagen Business School someday
par Samad k•
Apr 01, 2020
really an intriguing course , helped me understand how the consumers tend to behave even without knowing . This is a subject with alot of scope for further discoveries
par David M•
Jun 28, 2019
Es un curso bastante cientifico, creo que faltan un poco mas de tips o instrucciones para aplicar eso en diferentes ramos del marketing tanto digital como tradicional
par Arunkumar S•
May 06, 2018
Very good overview to Consumer Neuroscience and Neuromarketing touching upon all the right topics right from the science of it to ethics of applied neuroscience.
par Sanyam S•
Jun 07, 2019
a little less biology and more from business standpoint would help... but otherwise it is absolutely amazing and i would definitely refer it to my colleagues
par Dagmara S•
Mar 12, 2017
Great reading material and plenty of researches. Overall it is a very interesting topic, though its better if you have a medical preparation for this course.
par Oriol H•
Aug 08, 2017
Interesting course. Somehow i was expecting less scientific approach and more marketing approach, but it's a good and interesting course to begin with.
par Carlo P•
Oct 31, 2019
Very high-quality content, the course pushes the user to reflect on and not only learn about the topic. Up-to-date material and friendly video records.
par Regina M•
Feb 02, 2017
This course provided me with wonderful insight into Consumer Neuorscience and Neuromarketing. It was incredibly interesting and well-driven. Thank you!
par Tenaz S C•
Nov 02, 2016
This course was too biologically technical, but I loved it. From a marketer's point of view, there was such amazing information on consumer behaviour.
par Shaun P•
Jan 08, 2018
While the readings are pretty intense, and require a lot of time, the video content and quality of information is high and worth the time investment.
par Anurag P•
Nov 05, 2018
A bit easy but enjoyable. Vital for enthusiasts, Brand Marketers and consumers in general, not for practitioners or advance students of the Brain.
par Abdullah S A•
Dec 20, 2016
What I loved in this course is its ability to combine, illustrates and discus to distinct fields into one course that is really interesting.
Jul 30, 2019
The contents are well prepared with lots of different form of lectures. But it would be better if it can go further a little bit!
par Alondra S M T•
Oct 20, 2016
Really love the course. The teacher was really good and have a lot of knowledge in the area. And is quite easy to understands.
par Kenneth S P•
Oct 07, 2018
Very interesting course. It offers an important overview of general aspects related to what neuromarketing is all about.
Feb 14, 2017
Although I still don't know how do I apply these into my work directly, I have to say it is a quite interesting class.
par NAPAT S•
Sep 01, 2019
I feel diligent whe nstudy this course because it's quite new for me to know the consumer behavior behind brain
par Areej A•
Jul 26, 2019
Very informative. Introduced me to an interesting tool. My only note would be to focus more on Neuromarketing
par Tharaka d S•
Jun 12, 2018
Great course, would be helpful if there is more clarity rather than always having to go through research work
par Barbara W•
May 12, 2018
a very interesting class. The professor was never boring. I enjoyed the interviews. I recommend this course.