Avoid the pitfalls of strategy planning and execution with the tools and skills from this course. You'll learn the pillars of strategy execution--analysis, formulation, and implementation--and how to use the 4A model to effectively approach strategy execution. Finally, a panel of leaders from entrepreneurs, nonprofits, and industry, share their expertise gleaned from years of successful strategy planning and execution.
Ce cours fait partie de la Spécialisation Stratégie d'affaires
Strategic Planning and Execution
proposé par
À propos de ce cours
14,009 consultations récentes
Les étudiants prenant part à ce Course sont
- Business Developers
- Chief Financial Officers (CFOs)
- Marketing Specialists
- Operations Analysts
- Executive Directors
Ce que vous allez apprendre
How to connect strategic analysis to strategy execution using hypothesis testing to unearth key assumptions and assess their validity
Four different approaches to strategy formulation and how governance ties into effective strategy formulation
Use the 4A Model for effective strategy execution to ensure appropriate human and organizational resources are in place
Tips from industry experts for successful strategy development and execution
Compétences que vous acquerrez
Strategy ImplementationStrategy FormulationBusiness StrategyBusiness hypothesis testing
Programme du cours : ce que vous apprendrez dans ce cours
Semaine
12 heures pour terminer
Strategy Analysis
This week, you'll connect strategic analysis to strategy execution. You'll walk through a series of questions to frame your analysis and ground your approach using the strategist's toolkit--and you'll learn a new tool, Hypothesis Testing, to unearth key assumptions related to choosing a strategy and assessing the validity of those assumptions. You'll also review data sources and how to "make the data speak" to guide your strategy decisions.
8 vidéos (Total 40 min), 2 lectures, 1 quiz
8 vidéos
Strategic Analysis3 min
Strategic Analysis: Steps 1-34 min
Strategic Analysis: Step 45 min
Strategist'sToolkit: Hypothesis Testing4 min
Strategy Research8 min
Strategy Analytics7 min
Module Lessons1 min
2 lectures
Course Overview & Requirements10 min
Get to Know Your Classmates in Discussion Forums10 min
1 exercice pour s'entraîner
Strategy Analysis40 min
Semaine
22 heures pour terminer
Strategy Formulation
This week you'll learn about how strategy gets set and implemented in organizations. You'll discuss factors key to effective strategy formulation--and common challenges and pitfalls of strategy execution. You'll explore four different approaches to strategy formulation and how governance ties into effective strategy formulation.
11 vidéos (Total 71 min), 1 quiz
11 vidéos
Strategy in Organizations7 min
Strategy Formulation: The Strategic War Room7 min
Strategy Formulation: Rapid Prototyping4 min
Strategy Formulation: Design Thinking6 min
Strategy Formulation: Business Model Canvas7 min
Corporate Governance8 min
The Human Factor9 min
Common Strategy Execution Mistakes7 min
Key Strategy Execution Questions4 min
Module Lessons4 min
1 exercice pour s'entraîner
Strategy Formulation40 min
Semaine
32 heures pour terminer
Strategy Implementation
We welcome Professor Scott Snell to the course this week! He's a global specialist in strategy execution, and he shares his 4A Model for effective strategy execution: alignment, ability, agility, and architecture. This framework will help you ensure the human and organizational resources are in place to effectively execute your strategy.
13 vidéos (Total 88 min), 1 quiz
13 vidéos
The 4A Model of Strategy Execution7 min
Introduction to Alignment6 min
Achieving Alignment8 min
Introduction to Ability9 min
Investing in Talent9 min
Introduction to Architecture6 min
How Architecture Drives Performance8 min
Architecture Best Practices4 min
Introduction to Agility6 min
Agility through Organizational Learning6 min
Agility through Unity and Fluidity5 min
Module Lessons2 min
1 exercice pour s'entraîner
Strategy Implementation40 min
Semaine
45 heures pour terminer
Practical Perspectives
This week we welcome guest speakers from a range of industries, from startups to nonprofits, to share their expertise from years of successful strategy development and execution. They'll communicate their best tips to help you develop your strategist's toolkit. We're also fortunate to be joined by Darden's Dean Scott Beardsley, whose 26 years with McKinsey informs the concrete tips he shares to improve strategy development and execution.
14 vidéos (Total 87 min), 1 quiz
14 vidéos
Shannon Smith, CEO Abundant Power2 min
Byrne Murphy, DigiPlex9 min
Carolyn Miles, Save the Children8 min
Rick Edmunds, Strategy& PwC10 min
Bob Hugin, Celgene7 min
Rick Paschal, Darden '895 min
Sunil Ghatnekar, The Coca-Cola Company2 min
Jerry Peng, Tranlin, Inc.10 min
Dean Scott Beardsley: Background2 min
Dean Scott Beardsley: Perspective14 min
Dean Scott Beardsley: Process6 min
Dean Scott Beardsley: Advice4 min
Conclusion38s
4.7
54 avis25%
a commencé une nouvelle carrière après avoir terminé ces cours
22%
a bénéficié d'un avantage concret dans sa carrière grâce à ce cours
Principaux examens pour Strategic Planning and Execution
Great course, very practical and useful. You can really apply it in real life situations. I like the fact that you brought in Darden graduates.
Introducing some guest speakers was a very good addition to the course. It's always great to get many perspectives.
Enseignants
Michael Lenox
Senior Associate Dean and Chief Strategy OfficerDarden School of Business
Jared Harris
Samuel L. Slover Research Chair in Business AdministrationDarden School of Business
Scott Snell
E. Thayer Bigelow Research Professor in Business AdministrationDarden School of Business
À propos de Université de Virginie
A premier institution of higher education, The University of Virginia offers outstanding academics, world-class faculty, and an inspiring, supportive environment. Founded by Thomas Jefferson in 1819, the University is guided by his vision of discovery, innovation, and development of the full potential of students from all walks of life. Through these courses, global learners have an opportunity to study with renowned scholars and thought leaders.
À propos du Spécialisation Stratégie d'affaires
This Specialization covers both the dynamics and the global aspects of strategic management. With cases drawn from leading companies like Disney, Microsoft and Zappos, you'll learn how to evaluate industry evolution, build and sustain competitive advantage, formulate and assess business strategies, and align efforts to organizational strategy. In the final Capstone Project, you’ll apply your skills by creating a comprehensive Strategic Analysis for an existing business or a venture of your own.
Foire Aux Questions
Quand aurai-je accès aux vidéos de cours et aux devoirs ?
Une fois que vous êtes inscrit(e) pour un Certificat, vous pouvez accéder à toutes les vidéos de cours, et à tous les quiz et exercices de programmation (le cas échéant). Vous pouvez soumettre des devoirs à examiner par vos pairs et en examiner vous-même uniquement après le début de votre session. Si vous préférez explorer le cours sans l'acheter, vous ne serez peut-être pas en mesure d'accéder à certains devoirs.
À quoi ai-je droit si je m'abonne à cette Spécialisation ?
Lorsque vous vous inscrivez au cours, vous bénéficiez d'un accès à tous les cours de la Spécialisation, et vous obtenez un Certificat lorsque vous avez réussi. Votre Certificat électronique est alors ajouté à votre page Accomplissements. À partir de cette page, vous pouvez imprimer votre Certificat ou l'ajouter à votre profil LinkedIn. Si vous souhaitez seulement lire et visualiser le contenu du cours, vous pouvez accéder gratuitement au cours en tant qu'auditeur libre.
Quelle est la politique de remboursement ?
Une aide financière est-elle possible ?
D'autres questions ? Visitez le Centre d'Aide pour les Etudiants.
Coursera propose un accès universel à la meilleure formation au monde,
en partenariat avec des universités et des organisations du plus haut niveau, pour proposer des cours en ligne.
© 2019 Coursera Inc. Tous droits réservés.
