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Avis et commentaires pour d'étudiants pour Marketing sportif par Université Northwestern

4.7
étoiles
785 évaluations
266 avis

À propos du cours

Today, there is demand for people skilled in Sports Marketing. Organizations want your expertise to strength and grow customer bases and teams want to enlarge their fan base, attract new sponsors to their sport, build strong programs with existing sponsors, and run their fan conventions and other events. In addition, a wide range of companies recognize the value sports relationships have in positioning and building their brands. In this Sports Marketing MOOC, you will learn: — Ticket pricing strategies — How a crisis might happen in sport — How all types of companies are using sports to enhance and position their brands — How to promote and market a sporting event — How to develop sponsorships — How to use social media to grow your team’s follower base and promote your sporting events, conferences and conventions The Sports Marketing MOOC was created by Professor Candy Lee of Northwestern’s Medill School of Journalism and Integrated Marketing Communications. She is joined by experts in the many specialty topics important to Sports Marketing....

Meilleurs avis

DS
13 juil. 2020

I really enjoyed this course, it was very informative and easy to follow. The videos were clear and the graded sections were great. The course as a whole was enjoyable and would recommend to others.

JJ
27 janv. 2020

I am really into this lesson that is a practical subject that could be easily learned. and also, Assignments are a nice way to apply the knowledge from the course, I hope it has an advanced lesson.

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251 - 263 sur 263 Avis pour Marketing sportif

par ABHISHEK V

13 mai 2020

Good course overall

par Pietro P

23 avr. 2019

I liked it so much

par Jennifer M

18 juin 2020

While the course was informative and interesting, it needs to be updated.

A number of web links no longer work, and the interviews and examples are now outdated after three years. Also, the professor doesn't seem to look over and grade assignments. It is just fellow students critiquing grading you. I would have liked the professor's critique on my assignments, especially since I paid $50 for the course.

par Ioannis S

10 mai 2020

It was a good course but I was hoping it would go into more detail. It scratches the surface.

par Leandro G

3 juin 2020

I think it lacks of theorycal content. Still usefull information. Im gratefull for it

par Bruno Z

22 mai 2019

It was a basic course but useful as an introduction to Sports Marketing

par Rafael F

7 sept. 2020

I expect a little more depth in some themes

par Jai G

5 mai 2020

While descriptive, its a beginner's course.

par Timur A

11 oct. 2019

Wish the course would be deeper

par Michael R

5 mai 2020

It was okay.

par Edward H

27 juin 2020

Overall okay but some of the interviews didn't seem relevant, they felt a little bit like padding. I also had the same individual grade my two assignments and he graded my work quite subjectively and not in line with the stated objectives.

par David D Z

16 mars 2020

The contents of the course were good. however I think it was not very well structured nor explained. Many of the interviews were not clear expamples of what was explained as part of the theory, but only experiences from people.

par Agustina R

20 juil. 2020

flojo