Today, there is demand for people skilled in Sports Marketing. Organizations want your expertise to strength and grow customer bases and teams want to enlarge their fan base, attract new sponsors to their sport, build strong programs with existing sponsors, and run their fan conventions and other events. In addition, a wide range of companies recognize the value sports relationships have in positioning and building their brands. In this Sports Marketing MOOC, you will learn:
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Marketing sportif
Université NorthwesternÀ propos de ce cours
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Programme de cours : ce que vous apprendrez dans ce cours
What is sports marketing?
Sports Marketing: differences and similarities with other marketing
Value: Sponsorship, Partnerships & Dynamic ticket pricing
Sports communication: press releases, media relations, public relations
Avis
- 5 stars77,72 %
- 4 stars18,98 %
- 3 stars2,53 %
- 2 stars0,37 %
- 1 star0,37 %
Meilleurs avis pour MARKETING SPORTIF
Very informative and a good course for people with little to no information about sports marketing. The only negative thing I would like to add is that the interviews seemed a little excessive.
A fantastic practical approach to the world of sports marketing. The information is given in interview format which for me, works better than a single person telling it!
Really helpful course covered a wide range of topics within sports marketing and assessments were really great at helping broaden out understanding in a practical way
Excellent for beginners who wants to get an idea about Sports Marketing !! and the peer graded projects allows you to gain practical knowledge, which is Great !! Go for it !!
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