Ever wonder how major search engines such as Google, Bing and Yahoo rank your website within their searches? Or how content such as videos or local listings are shown and ranked based on what the search engine considers most relevant to users? Welcome to the world of Search Engine Optimization (SEO). This course is the first within the SEO Specialization and it is intended to give you a taste of SEO with some fun practices to get seen in Google.
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À propos de ce cours
At least 2 years of business experience.
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Critique the role of advertisements and corporate funding in the development of search
Compare and contrast the functionality of search engine algorithms updates
Write your own content for a website that will improve search results
Develop an optimization strategy following best practices for a client to implement to help increase their ranking
Compétences que vous acquerrez
- Search Algorithm
- Search Engine Optimization (SEO)
- Mathematical Optimization
- Semantics
At least 2 years of business experience.
Votre entreprise pourrait-elle bénéficier de la formation des employés à des compétences recherchées ?
Essayez Coursera pour les affairesOffert par
Programme de cours : ce que vous apprendrez dans ce cours
Introduction to Google SEO
Current SEO Best Practices
SEO of Today, Tomorrow and Beyond
Your Audience and Building Personas
Avis
- 5 stars72,11 %
- 4 stars21,53 %
- 3 stars4,53 %
- 2 stars0,94 %
- 1 star0,86 %
Meilleurs avis pour INTRODUCTION TO GOOGLE SEO
I liked how she started from the introduction and super basics about the course and then dived into the core part of it. Even though it was a four week course but there's a lot to learn still.
For a beginner, this course helps you to understand what SEO is and how a search engine works. The course also helps you to find out what basic strategies you can apply to your own site or business.
A great fundamental breakdown of SEO strategies that you need to know in order to further understand the field. Very well designed course that is perfect for someone who is new to the field of SEO!
Very informative introductory course! Gives an individual basic idea of what SEO is, how it has developed over the years and the exciting direction it is heading towards. I definitely enjoyed it!
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