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Avis et commentaires pour d'étudiants pour The fundamentals of hotel distribution par Ecole de commerce ESSEC

1,178 évaluations
277 avis

À propos du cours

In today’s hotel sector an increasingly complex network of traditional and web based channels have to be managed to insure hotel success. Key questions include: how should you distribute over the web? What should you include on your website so people book through it? How can you maximise the potential of online travel agents (OTAs)? With the distribution environment both highly complex and constantly evolving, this course will give you comprehensive foundation of current industry practices to help jump start your career in this fascinating domain. Acknowledgements: Claire Bertrand, Vincent Chatain, Jessica Moses, Benjamin Six (ESSEC Business School), Emilie Dupré (Image-In), Gregory Halidy (Triplay)...

Meilleurs avis

6 sept. 2016

I like it and I did never imagined the abundance of its content based on today's market.\n\nReally the course helped me a lot and immediately started implementing what I learned.\n\nThank you Coursera

6 janv. 2018

Very well done, these teachers and other important figures involved in the course are sharing extensive knowledges and they are teaching very clearly making the topic easy to comprehend, BRAVO!!!

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76 - 100 sur 277 Avis pour The fundamentals of hotel distribution


10 déc. 2018

A very well planned and resourceful course on Hotel distribution which covers all the aspects of hotel distribution in 360* way.

par DODO J

8 avr. 2020

super cours!!! j'ai acquiert beaucoup de compétences sur l'utilisation des canaux pour booster le clientélisme dans les hôtels.

par shamanique b

8 juin 2020

Awesome course a must have for anyone interested in being in hospitality industry whether independent hotel or large franchise

par Renato L

7 avr. 2020

A brilliant course for anyone looking to learn more about distribution in the hotel industry. Insightful and very informative.

par Eefke v D

10 oct. 2017

Great course. Well-informed teachers, interesting and accurate information, and assignments that match the information taught.

par Bakhtawar M L

18 mai 2020

An extensively comprehensive course which explore the various channels hotels distribute themselves for revenue optimization

par Marissa D

1 mars 2016

High quality course, really broadened my understanding of distribution in the hospitality industry. I enjoyed it immensely.

par James A

7 juin 2021

The way the course was packaged in simple terms made the learning an interesting one. I am glad I enrolled for the course.

par Nithiya G

6 févr. 2021

Gained in-depth knowledge and its very useful course for anyone who is just interested or who are budding entrepreneur....

par PARK K

28 mai 2017

Thank you for the useful and fun course. It helps a lot to understand the Hotel distribution channels, especially OTAs

par Vic S

2 janv. 2017

Great overview, it helps to have general concepts to better understand the importance of each distribution channel.

par Adedayo D B

29 juin 2016

Really enjoyed this course, very informative and good for someone joining the hospitality world for the first time.

par Marina G G

13 mai 2020

I really enjoyed learning a bit closer about all the different channels of distribution and their pros and cons.

par ken h

7 nov. 2016

This has been a start into a fascinating new world. I liked the teachers explanation, very clear and concise

par Nam P

15 sept. 2021

The course provides valuable knowledge for career path for who desire to become a successful hotel manager

par Jesús A S G

1 juin 2020

I can say that I learnt, thanks the course I understand in a big picture how the hotel and OTAs work.

par javier P G

3 oct. 2016

Excellent course about Hotel distribution, The course give me tools to apply right away on my job.

par Julian A P Z

7 juin 2021

Excellent course, the topics covered during the course are clearly explained. Very good teachers.

par Viktoria K

7 août 2016

Great course for hospitality business giving a profound overview to driving hotel activity!

par Alex

18 sept. 2021

This course is very useful for me. Thank you Essec Business School and Coursera very much!

par Ralph K

20 mars 2018

Gave me lots of idea on the importance of OTA channel as well as distribution channel mix!

par Gaurav R

15 juin 2020

Really loved it for starters...!! Lays down a solid foundation for further modules ahead.

par Stanley M

1 mars 2016

The course is brief and rich in knowledge. It was really exciting in taking this course.

par Angel E N A

3 août 2020

Great information and insight although the delivery could be a little bit more dynamic.

par Ernest K

15 mai 2021

It gave me a healthy respect and appreciation of the importance of Hotel Distribution