This is the first of seven courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you’ll explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You’ll also learn about the marketing funnel and how it shapes the customer journey.
À propos de ce cours
Compétences que vous acquerrez
- 5 stars86,24 %
- 4 stars11,56 %
- 3 stars1,54 %
- 2 stars0,26 %
- 1 star0,37 %
Meilleurs avis pour FOUNDATIONS OF DIGITAL MARKETING AND E-COMMERCE
Very sleek and well organised intro to the world of Digital Marketing (and e-commerce).
Some concepts may already be known to some students, but this will work for anyone interested in the subject.
Its a great course for introduction about the basic concepts of digital marketing.
But the only thing I think they could improve is the presentaion which could be more upbeat and engaging.
Material was easy to follow, no issues loading content; the presenters first hand accounts and personal experiences as employees were relevant and engaging and I enjoy the idea of self-paced learning.
Its really satisfing learning with google because they always try to makes you understand with detailed things examples and at the end they also try to help you to remember everything by recaps.
À propos du Marketing numérique et commerce électronique Google Certificat Professionnel
Foire Aux Questions
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What are digital marketing and e-commerce?
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Why start a career in digital marketing and e-commerce?
Which jobs will this certificate help me prepare for?
What tools and platforms are taught in the curriculum?
What background is required?
Why enroll in the Google Digital Marketing and E-commerce Certificate?
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