An entrepreneur is someone who is always on the lookout for problems that can be turned into opportunities and finds creative ways to leverage limited resources to reach their goals. In this course, learners will be introduced to the fundamental concepts, theories, and frameworks of entrepreneurship and learn how to apply them within the context of the world's largest market: China. Through cases, articles, and experiential learning, learners will gain expertise in how to identify and evaluate opportunities; interpret, analyze, and build financial models to enable high-growth ventures; practice living life as an entrepreneurial leader; and create a new product or service for the Chinese market.
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Spécialisation Doing Business in ChinaUniversité chinoise de Hong KongÀ propos de ce cours
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Cours 3 sur 4 dans le
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Niveau débutant
Approx. 14 heures pour terminer
Anglais
Sous-titres : Français, Portugais (européen), Russe, Anglais, Espagnol
Certificat partageable
Obtenez un Certificat lorsque vous terminez
100 % en ligne
Commencez dès maintenant et apprenez aux horaires qui vous conviennent.
Cours 3 sur 4 dans le
Dates limites flexibles
Réinitialisez les dates limites selon votre disponibilité.
Niveau débutant
Approx. 14 heures pour terminer
Anglais
Sous-titres : Français, Portugais (européen), Russe, Anglais, Espagnol
Offert par
Université chinoise de Hong Kong
Founded in 1963, The Chinese University of Hong Kong (CUHK) is a forward looking comprehensive research university with a global vision and a mission to combine tradition with modernity, and to bring together China and the West. CUHK teachers and students hail from all corners of the world. CUHK graduates are connected worldwide through an expansive alumni network.
Programme du cours : ce que vous apprendrez dans ce cours
1 heure pour terminer
Module 0: Course Preliminaries
This module provides general information about this course which you should familiarize yourself with before start working on the lecture materials. Full interviews of all guests appearing in this course are also included as supplementary materials in this module for your easy access. Enjoy!
1 heure pour terminer
2 vidéos (Total 5 min), 4 lectures
2 heures pour terminer
Module 1: What Is Entrepreneurship?
In this first module, you will learn to appreciate the mindset of an entrepreneur. If you are thinking of starting your own business, it is critical for you to adjust yourself to be one if you want to succeed.
2 heures pour terminer
26 vidéos (Total 106 min)
1 heure pour terminer
Module 2a. Innovation And Creativity
In Module 2a, you will learn how to generate business ideas for your startup and identify an opportunity for it.
1 heure pour terminer
8 vidéos (Total 55 min)
1 heure pour terminer
Module 2b. Market Validation
In Module 2b, you will learn how to examine your business ideas and prioritize them for your startup. Most importanly, you will learn how to do market validation of your ideas before actually launching them.
1 heure pour terminer
6 vidéos (Total 30 min)
2 heures pour terminer
Module 3. Business Plan
In this module, you will learn how to produce targeted presentation for potential investors and write your own business plan.
2 heures pour terminer
14 vidéos (Total 88 min)
3 heures pour terminer
Module 4. Startup Financing
In this module, you will learn how to get funding to support operations of your startup. You will learn about different modes of investment. Most importantly, you will learn more about the financial analysis which potential investors use to assess your startup.
3 heures pour terminer
21 vidéos (Total 119 min)
4 heures pour terminer
Supplementary Materials
4 heures pour terminer
6 vidéos (Total 227 min)
Avis
Meilleurs avis pour ENTREPRENEURIAT
par AF16 août 2020
Excellent course! The only thing I would change is the peer reviews... I feel it would be better to receive concrete feedback from professors, however, I found the videos and info to be super helpful!
par KA14 août 2020
it was a great course for any noob to get into Chinese market. it wont take much time just the peer reviews are easy and the entrepreneurship stuff is up to you.
par AS28 août 2020
i learned alot through this course i learned planning,analysis,competitor analysis,enabling how to make busiiness canvas or business model or idea.
par CL22 nov. 2018
I have learnt a lot in analysing the market before starting up a new business. Recommended!
À propos du Spécialisation Doing Business in China
Participants will know how Chinese entrepreneurs, consumers and employees think and act, and be able to generate consumer and business insights for doing business in China. Through the use of well-designed business cases, participants will be able to apply this knowledge when they start or manage a business organization in China. Participants will be able to identify business opportunities and challenges based on nuanced understanding of the socio-political, economic, cultural, and technological environments in China, and leverage on their consumer and business insights to develop and implement culturally informed strategic plans.
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