A Capstone Project is an assignment designed specifically to apply and showcase the skills you learned in the Specialization. To this end, the Business Strategy Capstone Project, a comprehensive Strategic Analysis, provides an opportunity for you to synthesize concepts and knowledge from the four prerequisite courses in the specialization. You may continue with the organization you selected for previous assignments or select a new organization for this project. You will analyze the current state of the organization, strategic issues facing the organization, strategic paths the organization might pursue, make a recommendation of the best path for the organization to pursue, and write an Executive Summary. Your finished project will serve as an artifact showcasing your ability to conduct research on/within an organization, select and apply the most appropriate analytical tools, build a well-supported case for a specific position, and effectively communicate key points with executive leadership.
Ce cours fait partie de la Spécialisation Business Strategy
Business Strategy in Practice (Project-centered Course)
proposé par
À propos de ce cours
4.6
84 notes
Ce que vous allez apprendre
Employ your toolkit to develop your comprehensive Strategic Analysis
Build a well-supported case recommending a specific strategic path
Effectively and efficiently communicate key points with executive leadership
Identify strategic paths the organization might pursue
Compétences que vous acquerrez
Strategic AnalysisStrategic ManagementBusiness StrategyCompetitiveness
Programme du cours : ce que vous apprendrez dans ce cours
Semaine
1Welcome and Getting Started
Welcome to the Business Strategy in Practice project-centered course and congratulations on completing the four prerequisite courses! In this course, you will bring together all that you have learned and employ your toolkit to develop your comprehensive Strategic Analysis. To get started, watch our "Welcome to the Business Strategy in Practice" video lecture. Then, read our Course Overview so you get a sense of what's ahead, including four milestones to help keep you on track to complete your project within the eight weeks. We are excited to watch you put your learning into action! Good luck, work hard, encourage one another, and enjoy!
10 vidéos (Total 34 min), 1 lecture
10 vidéos
WIP Milestone 14 min
Strategist's Toolkit: SWOT Analysis2 min
Strategist's Toolkit: Competitor Analysis2 min
Strategist's Toolkit: Environmental Analysis3 min
Strategist's Toolkit: Five Forces Analysis4 min
Strategist's Toolkit: Competitive Life Cycle Analysis3 min
Strategist's Toolkit: Stakeholder Analysis4 min
Strategist's Toolkit: Capabilities Analysis2 min
Strategist's Toolkit: Strategy Maps4 min
1 lecture
Course Overview10 min
Semaine
2WIP Milestone 1
Welcome to Week 2. This week you should continue working on WIP Milestone 1 so that you are ready to submit your assignment by the end of the week. Good luck and work hard -- thorough research will help you build a solid foundation for your project!
1 quiz
Semaine
3WIP Milestone 1 Peer Reviews, Start WIP Milestone 2
Welcome to Week 3. This is "buffer" week allowing time to complete your peer reviews -- providing as much constructive feedback as possible -- and then to start working on WIP Milestone 2.
1 vidéo (Total 4 min)
1 vidéo
WIP Milestone 23 min
Semaine
4WIP Milestone 2
Welcome to Week 4. This week you should continue working on WIP Milestone 2 so that you are ready to submit your assignment by the end of the week. Good luck and work hard -- you will need a solid understanding of the different options and strategic paths in order to make your recommendation in the next milestone!
1 quiz
4.6
24 avis43%
a bénéficié d'un avantage concret dans sa carrière grâce à ce cours
29%
a obtenu une augmentation de salaire ou une promotion
Meilleurs avis
par JS•Nov 27th 2016
Unless you complete the Capstone project all the knowledge remains bookish and theoretical.\n\nIn order to learn application of knowledge or skill in action one must do the Capstone project.
par JG•Nov 15th 2018
A Must-take course once you have finished all the Fundamental courses. It will test how much you have actually learned and put them into a cogent and concise Strategic Paper.
Enseignants
Michael Lenox
Senior Associate Dean and Chief Strategy OfficerDarden School of Business
Jared Harris
Samuel L. Slover Research Chair in Business AdministrationDarden School of Business
À propos de University of Virginia
A premier institution of higher education, The University of Virginia offers outstanding academics, world-class faculty, and an inspiring, supportive environment. Founded by Thomas Jefferson in 1819, the University is guided by his vision of discovery, innovation, and development of the full potential of students from all walks of life. Through these courses, global learners have an opportunity to study with renowned scholars and thought leaders.
À propos de la Spécialisation Business Strategy
This Specialization covers both the dynamics and the global aspects of strategic management. With cases drawn from leading companies like Disney, Microsoft and Zappos, you'll learn how to evaluate industry evolution, build and sustain competitive advantage, formulate and assess business strategies, and align efforts to organizational strategy. In the final Capstone Project, you’ll apply your skills by creating a comprehensive Strategic Analysis for an existing business or a venture of your own.
Foire Aux Questions
Quand aurai-je accès aux vidéos de cours et aux devoirs ?
Une fois que vous êtes inscrit(e) pour un Certificat, vous pouvez accéder à toutes les vidéos de cours, et à tous les quiz et exercices de programmation (le cas échéant). Vous pouvez soumettre des devoirs à examiner par vos pairs et en examiner vous-même uniquement après le début de votre session. Si vous préférez explorer le cours sans l'acheter, vous ne serez peut-être pas en mesure d'accéder à certains devoirs.
À quoi ai-je droit si je m'abonne à cette Spécialisation ?
Lorsque vous vous inscrivez au cours, vous bénéficiez d'un accès à tous les cours de la Spécialisation, et vous obtenez un Certificat lorsque vous avez réussi. Votre Certificat électronique est alors ajouté à votre page Accomplissements. À partir de cette page, vous pouvez imprimer votre Certificat ou l'ajouter à votre profil LinkedIn. Si vous souhaitez seulement lire et visualiser le contenu du cours, vous pouvez accéder gratuitement au cours en tant qu'auditeur libre.
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