Fine-tune your product and processes before you begin to scale up your startup! Take the guesswork out of product-market fit and sales and marketing for your scaleup with this course and discover what sets your product apart and how to capitalize on what your company has to offer as you scale up your startup.
Ce cours fait partie de la Spécialisation Scale Up Your Startup
Offert par
Spécialisation Scale Up Your StartupIE Business SchoolÀ propos de ce cours
1 621 consultations récentes
Dates limites flexibles
Réinitialisez les dates limites selon votre disponibilité.
Certificat partageable
Obtenez un Certificat lorsque vous terminez
100 % en ligne
Commencez dès maintenant et apprenez aux horaires qui vous conviennent.
Cours 2 sur 4 dans le
Niveau intermédiaire
Experience working in a startup or scaleup company is extremely useful, but not necessary.
Approx. 13 heures pour terminer
Anglais
Sous-titres : Anglais
Compétences que vous acquerrez
- Business Strategy
- Leadership And Management
- Business Process
- Entrepreneurship
- Strategic Management
Dates limites flexibles
Réinitialisez les dates limites selon votre disponibilité.
Certificat partageable
Obtenez un Certificat lorsque vous terminez
100 % en ligne
Commencez dès maintenant et apprenez aux horaires qui vous conviennent.
Cours 2 sur 4 dans le
Niveau intermédiaire
Experience working in a startup or scaleup company is extremely useful, but not necessary.
Approx. 13 heures pour terminer
Anglais
Sous-titres : Anglais
Offert par
IE Business School
IE Business School is an internationally recognized business school where the leaders of tomorrow shape their ideas and learn to become global citizens. For over 40 years, IE Business School has promoted innovation and change in organizations, equipping managers with an entrepreneurial mindset that generates employment, wealth, and social well-being.
Programme de cours : ce que vous apprendrez dans ce cours
3 heures pour terminer
Product Market Fit
Product market fit is everything that happens before you start to scale. It is impossible to make progress without a thorough understanding of what it is and how you know that you have it - this module will help you gain an understanding of what this actually is and how to begin to formulate product market fit.
3 heures pour terminer
3 vidéos (Total 11 min), 10 lectures, 1 quiz
3 heures pour terminer
Growth
In this module, we´ll look at growth from a scaleup perspective. While growth is usually described as an outcome rather than as a process, looking at growth as a process (and studying what has worked in the past) can offer important insights on what might work in the future.
3 heures pour terminer
2 vidéos (Total 12 min), 7 lectures, 1 quiz
3 heures pour terminer
Sales & Marketing
The relationship between sales and marketing changes as you move from startup to scaleup. In this module, you´ll learn about how to adjust your pricing strategy as you scale and how to position the (new and shifting) roles of sales and marketing teams to continue to identify and meet the needs of a growing customer base.
3 heures pour terminer
4 vidéos (Total 22 min), 10 lectures, 1 quiz
5 heures pour terminer
Scaling Up Operations
In this module, you´ll learn about how to optimize what your scaleup is doing right in order to continue growing - without toppling over!
5 heures pour terminer
6 vidéos (Total 55 min), 13 lectures, 2 quiz
À propos du Spécialisation Scale Up Your Startup
This specialization is intended for anyone who owns a startup or who has an interest in learning how to scale up their business exponentially. By the end of the specialization, learners will be able to:
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