This course is part of Business and Marketing Strategies Specialization
Instructor: Alan Pilkington
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This week lays the foundation for your journey into operations management. You’ll discover how organisations transform inputs into valuable outputs and the frameworks used to analyse this process. With the 4Vs model, you'll learn to examine the unique features that shape different types of operations.
2 videos9 readings1 assignment3 discussion prompts1 plugin
This week focuses on how operations contribute to strategy and competitive advantage. You'll examine how firms develop operations strategies and use models like Hayes and Wheelwright and Hill’s framework to understand how operations support customer needs and drive long-term success.
2 videos5 readings1 assignment3 discussion prompts
This week explores how operations are structured through processes. You’ll learn to classify process types, apply mapping tools, and understand how layouts can be designed to support efficiency. The focus is on how process design directly affects customer satisfaction and performance.
1 video5 readings1 assignment2 discussion prompts
University of Pennsylvania
Northwestern University
Rutgers the State University of New Jersey
Fundação Instituto de Administração
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Reviewed on Apr 10, 2023
Wonderful Experience, the videos and articles were of great content. I would love to have a more exhaustive version.
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