This is a course on social norms, the rules that glue societies together. It teaches how to diagnose social norms, and how to distinguish them from other social constructs, like customs or conventions. These distinctions are crucial for effective policy interventions aimed to create new, beneficial norms or eliminate harmful ones. The course teaches how to measure social norms and the expectations that support them, and how to decide whether they cause specific behaviors. The course is a joint Penn-UNICEF project, and it includes many examples of norms that sustain behaviors like child marriage, gender violence and sanitation practices.
Offert par
Université de Pennsylvanie
Unicef
Social Norms, Social Change I
Université de PennsylvanieÀ propos de ce cours
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Sous-titres : Arabe, Français, Portugais (européen), Chinois (simplifié), Grec, Italien, Vietnamien, Coréen, Allemand, Russe, Turc, Anglais, Espagnol, Roumain
Compétences que vous acquerrez
EducationSocial PsychologyResearch MethodsQualitative Research
Résultats de carrière des étudiants
16%
ont commencé une nouvelle carrière après avoir terminé ce cours
16%
ont bénéficié d'un avantage concret dans leur carrières grâce à ce cours
Certificat partageable
Obtenez un Certificat lorsque vous terminez
100 % en ligne
Commencez dès maintenant et apprenez aux horaires qui vous conviennent.
Dates limites flexibles
Réinitialisez les dates limites selon votre disponibilité.
Niveau débutant
Approx. 13 heures pour terminer
Anglais
Sous-titres : Arabe, Français, Portugais (européen), Chinois (simplifié), Grec, Italien, Vietnamien, Coréen, Allemand, Russe, Turc, Anglais, Espagnol, Roumain
Offert par
Université de Pennsylvanie
The University of Pennsylvania (commonly referred to as Penn) is a private university, located in Philadelphia, Pennsylvania, United States. A member of the Ivy League, Penn is the fourth-oldest institution of higher education in the United States, and considers itself to be the first university in the United States with both undergraduate and graduate studies.
Unicef
Programme du cours : ce que vous apprendrez dans ce cours
2 heures pour terminer
Interdependent & Independent Actions + Empirical Expectations
Welcome Social Norms, Social Change. This course aims to give you the tools to understand, measure, and change collective practices. This module focuses on two of the basic building blocks the theory of social norms is built on: the distinction between interdependent and independent behavior, and empirical expectations.
2 heures pour terminer
13 vidéos (Total 48 min), 7 lectures, 2 quiz
13 vidéos
1.13 min
1.24 min
1.35 min
1.42 min
1.55 min
1.64 min
Introduction to Empirical Expectations1 min
2.13 min
2.24 min
2.33 min
2.42 min
2.54 min
7 lectures
What makes a behavior independent versus interdependent?2 min
What is a custom?4 min
How do the concepts of interdependent and independent behavior apply in the wild?4 min
What are social expectations?1 min
What are empirical expectations?1 min
How do unilateral and multilateral expectations relate to imitation and coordination?6 min
What is a descriptive norm?4 min
2 exercices pour s'entraîner
Quiz #1: Independent and Interdependent Behavior30 min
Quiz #2: Empirical Expectations30 min
3 heures pour terminer
Normative Expectations + Personal Normative Beliefs
This module adds two more of the basic building blocks of the theory: normative expectations and personal normative beliefs. Although both are "normative" — that is, both have a component dealing with a "should" — there are important differences between normative expectations and personal normative beliefs.
3 heures pour terminer
9 vidéos (Total 30 min), 6 lectures, 2 quiz
9 vidéos
3.13 min
3.23 min
3.34 min
3.42 min
Introduction to Personal Normative Beliefs1 min
4.15 min
4.25 min
4.32 min
6 lectures
What are Normative Expectations?10 min
Sanctions10 min
Reference Network Dependence10 min
Non-Prudential Personal Normative Beliefs10 min
Personal Normative Beliefs vs. Normative Expectations10 min
Attitudes vs. Personal Normative Beliefs10 min
2 exercices pour s'entraîner
Quiz 3: Normative Expectations30 min
Quiz 4: Personal Normative Beliefs30 min
2 heures pour terminer
Conditional Preferences + Social Norms
In this module we cover two topics: conditional preferences and social norms. Conditional preferences are the final basic building block of the theory of social norms. After studying all these building blocks, we can finally assemble them to understand what it means for a collective practice to be a social norm.
2 heures pour terminer
11 vidéos (Total 43 min), 4 lectures, 2 quiz
11 vidéos
5.14 min
5.24 min
5.33 min
5.45 min
Introduction to Social Norms1 min
6.13 min
6.26 min
6.32 min
6.46 min
6.53 min
4 lectures
What makes a preference a conditional preference?6 min
What is a social norm?6 min
How do sanctions relate to social norms?5 min
How can we diagnose a collective practice?2 min
2 exercices pour s'entraîner
Quiz 5: Conditional Preferences30 min
Quiz 6: Social Norms30 min
5 heures pour terminer
Pluralistic Ignorance + Measuring Norms
This module covers two important topics: pluralistic ignorance and norm measurement. Sometimes individuals endorse their social norms, but sometimes they do not. Knowing when a norm is endorsed is crucial for intervention. But how do we know we are dealing with a social norm or whether it's endorsed? Measurement answers that question.
5 heures pour terminer
12 vidéos (Total 90 min), 9 lectures, 3 quiz
12 vidéos
7.16 min
7.23 min
7.36 min
Introduction to Measuring Norms2 min
8.17 min
8.217 min
8.315 min
8.413 min
8.58 min
8.64 min
Closing1 min
9 lectures
What is Pluralistic Ignorance?10 min
Whether We are Facing Pluralistic Ignorance is an Empirical Question10 min
Possibilities for Tackling Pluralistic Ignorance10 min
Measurement: From the Lab to the Field10 min
Hypotheticals and Belief-Expectation Manipulation10 min
Measuring Beliefs and Expectations10 min
Measuring Social Conditionality of Preference10 min
Limits of Traditional Surveys and Solutions10 min
Vignettes10 min
3 exercices pour s'entraîner
Quiz 7: Pluralistic Ignorance30 min
Quiz 8A: Measuring Norms, Part 130 min
Quiz 8B: Measuring Norms, Part 230 min
Avis
Meilleurs avis pour SOCIAL NORMS, SOCIAL CHANGE I
par PE5 mars 2019
This course will open your eyes to different behavioural patterns that human engage in, teach how about the suppossed mudane but important things in our society and also how to carry out a research.
par KL25 juin 2019
the course worth the time spent as there a lot of take away that are basically practical in our communities. I think in a whole I have learnt a lot and hope to undertake similar courses in due time
par JC4 août 2019
Achei o curso muito interessante e importante para entender a minha area de trabalho com certeza abso;uta irei implementar os conhecimentos adquiridos e estou pronta para entrar na 2 parte do curso
par RS7 mai 2020
I love how simplified the concepts were for anyone to understand topics that have taken so long to research upon. Thank you for constructing such a well-rounded course, it was great fun to stduy!
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