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Avis et commentaires pour d'étudiants pour Marketing Management II par Université de l'Illinois à Urbana-Champaign

326 évaluations
51 avis

À propos du cours

In this course, you will further examine how businesses create value for customers. In Marketing Management I, you learned the major elements of the marketing mix - product policy, channels of distribution, communication, and pricing - and saw how they fit within different analytical frameworks that are useful to managers. In this course, you will complete a more detailed analysis of these elements in order to conduct a thorough strategic analysis of marketing opportunities and communicate marketing decisions. This will enable you to see “marketing in action” in the business world. Upon successful completion of this course, you will be able to: • List all elements of the marketing mix • Explain the role each element plays in creating value • Compare different pricing models • Evaluate the use of different channels of distribution by existing businesses • Critique advertising execution • Create a persuasive advertising piece This course is part of the iMBA offered by the University of Illinois, a flexible, fully-accredited online MBA at an incredibly competitive price. For more information, please see the Resource page in this course and

Meilleurs avis


Feb 26, 2018

Wonderful class and Hayden Noel is amazing and engaging professor. I learned so much about marketing, but also about how to engage my audience. I would take any class that Professor Noel teaches.


Mar 04, 2020

Amazing professor and excellent teaching skills. He makes it very easy to understand and adapt for people from different background.

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26 - 50 sur 50 Avis pour Marketing Management II

par Muhammad S K

Oct 05, 2018

This was the best course of the MBA, period!

par Kevin O

Oct 15, 2018

Excellent! The best Marketing course online

par Wolfgang R .

Feb 08, 2018

Very practical and logical way of teaching

par Emeka J E

Oct 08, 2018

Great course. I will recommend it always.

par Digvijay

Apr 25, 2018

Fantastic course! Fabulous teachers!

par Sathanand M

Jan 09, 2020

A complete knowledge based study.

par Echo l

Aug 17, 2017

I learnt a lot from this course!

par Jenn H

Oct 08, 2019

Professor Noel is fantast

par David H

Jun 12, 2018

best teacher ever.


Jan 21, 2020


par Helen F

Mar 06, 2020

Excellent Class

par Natalia M G A

Oct 09, 2019

Great course!!

par Yone L

May 16, 2019

Great course!

par Maria L F S

Dec 03, 2018


par Ibrahim A E

Apr 27, 2020


par Sagarkumar P

Feb 28, 2018



Jan 01, 2020


par Muhammad S

Apr 16, 2018


par Mahendran

Jan 22, 2020



Dec 29, 2019


par Prashant R

Dec 27, 2019


par Dr P R

May 11, 2020

I have completed all assignments and modules to qualify for honors certificate and also received 97.2% . kindly provide me the same .

par Eshant B

Jul 02, 2019

very good study material but The assignments take weeks to get reviewed.

par Santosh K B

Nov 29, 2018

Excellent introductory course for Marketing Management enthusiasts !!

par Natalie C

Jan 02, 2018

Content is good and adequately organized. Peer-reviewed assignments are nonsense and a waste of time. Need to be re-structured/formatted.