It is no longer acceptable for organisations to focus entirely on financial success if they are to be competitive on the global stage. As corporate scandals continue to make headlines, you will expand your strategic thinking beyond your organisation’s competitive financial environment to consider its broader impact on society. You will grapple with the conflicting outcomes of maximising financial return and societal impact as you develop the skills to create a balance that is sustainable. Through structured learning activities (video lectures, quizzes, discussion prompts and written assessments) you will gain an appreciation of how important sustainability will be for every organisation in the future – and how to achieve it.
Ce cours fait partie de la Spécialisation Strategising: Management for Global Competitive Advantage
Global sustainability and corporate social responsibility: Be sustainable
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À propos de ce cours
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Ce que vous allez apprendre
Assess business decisions using metrics including financial maximization, shareholder value, customer well-being, and societal impact
Apply the principles and tools of complex systems thinking to sustainable business challenges and/or opportunities
Identify and evaluate strategies, processes and leadership techniques that enable successful sustainability transitions in a business context
Compétences que vous acquerrez
SustainabilityCorporate Social ResponsibilityEthics
Programme du cours : ce que vous apprendrez dans ce cours
Semaine
14 heures pour terminer
The nature of sustainability
What is sustainability, why, and when did the concept develop, and why is it of crucial strategic importance for business? This week you will be introduced to the drivers that have given rise to the concept of sustainability; the diverse range of ethical, social, and environmental issues it contains; and the main global definitions, goals and frameworks of sustainable development. To provide context for the above, you will start by reviewing contemporary examples, from some of the world's most powerful corporations, of how neglect of sustainability has resulted in massive financial, reputational, and social costs.
5 vidéos (Total 18 min), 7 lectures, 2 quiz
5 vidéos
Week 1 outline1 min
Video 1.1 The origins of sustainability3 min
Video 1.2 The sustainable development goals3 min
Video 1.3 Business and the sustainable development goals5 min
7 lectures
Become a Global MBA degree learner1 min
Course overview1 min
Learning activities and assessment1 min
Sustainability30 min
Sustainable development goals30 min
UN Global Compact30 min
UN global compact30 min
2 exercices pour s'entraîner
Recall: The nature of sustainability30 min
Week 1s
Semaine
22 heures pour terminer
Concerns with business impacts
What is it about the history and practices of business that have given rise to wider societal concerns regarding its impact on the sustainability of our world? Focussing upon three major developments – i) industrialisation, ii) neoliberalism, and iii) globalisation – this week you will examine the root of concerns with business impact on areas such as environmental pollution, inequality, and the quality of working lives. Understanding some of this wider critical context is an essential foundation if businesses and business leaders are to retain or gain the trust of the community, consumers, regulators, and employees.
4 vidéos (Total 23 min), 3 lectures, 2 quiz
4 vidéos
Week 2 Outline2 min
Video 2.1 Industrialisation5 min
Video 2.2 Neoliberalism8 min
Video 2.3 Globalisation and multinational corporations (MNCs)6 min
3 lectures
Industrialisation and human activity30 min
'Free to compete' or free to deplete?30 min
Self-dealing, protectionism, and authoritarian globalisation30 min
2 exercices pour s'entraîner
Recall: Sustainability and business impacts30 min
Week 2
Semaine
33 heures pour terminer
Strategic responses to sustainability
Given the complexities of the relationship between business and sustainability, what are the key sustainable strategies that businesses can employ? You will be introduced to three such strategies this week, organised around: i) business ethics, ii) corporate social responsibility (CSR) and corporate philanthropy, and iii) natural or green capitalism. Through an examination of contemporary business practices, you will see that strategies in the above areas may still signal a variety of value positions by businesses, including those proactively committed to, reactive to, and resistant of sustainability.
4 vidéos (Total 24 min), 3 lectures, 2 quiz
4 vidéos
Week 3 outline3 min
Video 3.1 Organisational ethics programs5 min
Video 3.2 Corporate social responsibility (CSR)7 min
Video 3.3 Market-based environmentalism6 min
3 lectures
Values and integrity30 min
Strategic CSR30 min
The ‘green’ paradigm shift30 min
2 exercices pour s'entraîner
Recall: Strategic responses to sustainability30 min
Week 3s
Semaine
43 heures pour terminer
The difficulty of being ethical in organisations
Why is it that some business leaders may knowingly engage in strategies that are unsustainable? Is there something particular to formal organisational structures that make them spaces where being ethical can seem the hardest thing to do? This week we consider important social scientific research that examines the dynamics by which such things as organisational hierarchy, too close an identification with work roles, a focus on procedures and instrumental outcomes, even relations of authority, can dramatically inhibit or subvert our sense of ethical responsibility in organisations.
4 vidéos (Total 19 min), 3 lectures, 2 quiz
4 vidéos
Week 4 outline2 min
Video 4.1 Are some managers evil?4 min
Video 4.2 Bureaucratic organisations and amorality4 min
Video 4.3 Authority, role following, and the loss of ethics7 min
3 lectures
'A few bad apples?'30 min
The sins of bureaucratic rationality30 min
Ethical decision-making30 min
2 exercices pour s'entraîner
Recall: The difficulty of being ethical in organisations30 min
Week 4s
Semaine
53 heures pour terminer
New and emerging sustainable business strategies
Much of the strategy field concentrates upon the strategies of large, profit maximising, corporations. Some of the most interesting and innovating strategies however may emerge across different types of organisation and context. This week you will examine some of these – concentrating upon the areas of social entrepreneurship, micro-finance, public-private partnerships, and examples of smaller businesses embedding sustainability in their local communities. There is considerable promise with some of the above strategies and practices, but as we shall examine, even here we still need to be attentive to tensions and open to critique in terms of how sustainability is achieved.
4 vidéos (Total 24 min), 3 lectures, 2 quiz
4 vidéos
Week 5 outline1 min
Video 5.1 Socially responsible investing6 min
Video 5.2 Social entrepreneurship8 min
Video 5.3 Cross-sector sustainability partnerships7 min
3 lectures
Conscious investing30 min
Greenwashing30 min
Sustainable partnerships30 min
2 exercices pour s'entraîner
Recall: New and emerging sustainable business strategies30 min
Week 5s
Semaine
63 heures pour terminer
Taking sustainable strategy forward
How can you transfer knowledge about sustainable strategies into effective practices in the business domain? This week directs you to resources that you can draw upon to seek to develop more sustainable strategy in your own current and future organisational roles. Organised around industry, firm, and individual levels, these lessons considers international best practice on corporate governance systems, global business sustainability compacts, guidance on responsible supply chain practices, and research on raising ethical issues in a business setting.
4 vidéos (Total 24 min), 2 lectures, 2 quiz
4 vidéos
Week 6 outline1 min
Video 6.1 Organisational level resources and strategies6 min
Video 6.2 Resisting unsustainable workplaces7 min
Video 6.3 Raising value issues at work7 min
2 lectures
Actionable SDGs: Corporate level resources and strategies30 min
Sustainability, values, and change30 min
2 exercices pour s'entraîner
Recall: Taking sustainability strategy forward30 min
Week 6s
Enseignant
Associate Professor Edward Wray-Bliss
Department of ManagementMacquarie University
Prenez une longueur d'avance pour votre diplôme
Ce cours fait partie du diplôme intégralement en ligne Global Master of Business Administration (Global MBA) de Université Macquarie.
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À propos de Université Macquarie
Macquarie is ranked among the top one per cent of universities in the world, and with a 5-star QS rating, we are recognised for producing graduates who are among the most sought-after professionals in the world. Since our foundation 54 years ago, we have aspired to be a different type of university: one focused on fostering collaboration between students, academics, industry and society.
À propos de la Spécialisation Strategising: Management for Global Competitive Advantage
Leaders must have the ability to develop and deploy effective strategies. This specialisation will prepare you to be the strategic change-maker capable of enabling your organisation to compete into the future. You will learn: how to think strategically to make your organisation more competitive (Be Competitive); how crucial it now is for supply chains to effectively meet customer demands (Be Global); how to leverage technology and innovation to disrupt and reshape your organisation (Be Disruptive); and how to make a positive contribution to the world while effectively maintaining the bottom line (Be Sustainable).
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