À propos de ce cours : This course builds on previous concepts and outlines strategies and tactics for forming, financing and launching a new venture. Topics to be addressed will include building the new venture’s initial management team, identifying and reaching out to early customers, developing financial plans, raising startup and initial growth financing, and preparing for and managing rapid growth. Course objectives: Entrepreneurial Team Building: Develop an understanding of the what is required in a new venture Initial Go-to-Market Strategy: Develop a plan to identify and approach your first customers Financial Forecasting: Building financial projections for the new venture Entrepreneurial Financing: Raising Equity Capital for the new venture Growing the Business: Monitoring the new venture’s health and scalability

Les destinataires de ce cours : This course is of value to both aspiring and practicing entrepreneurs as well as employees in established firms who are interested in becoming innovative leaders in today's interconnected world.

Créé par : Université de l'Illinois à Urbana-Champaign

Enseigné par : Thomas E. Parkinson, Visiting Professor
University of Illinois College of Business

Informations de base	Cours 6 de 7 dans Innovation: From Creativity to Entrepreneurship Specialization
Langue	English
Comment réussir	Réussissez tous les devoirs notés pour terminer le cours.
Notes des utilisateurs	4.6 étoiles Note moyenne des utilisateurs 4.6Voir ce que disent les étudiants

Terminez ce cours pour travailler en vue de :

Spécialisation Innovation: From Creativity to Entrepreneurship

Ce cours fait partie de la Spécialisation Innovation: From Creativity to Entrepreneurship de 7 cours proposée par Université de l'Illinois à Urbana-Champaign

Master of Business Administration (iMBA)

Ce cours fait partie du programme de 18 courses plus three capstone projects diplômes intégralement en ligne

Programme de cours

SEMAINE 1

Course Orientation

You will become familiar with the course, your classmates, and our learning environment. The orientation will also help you obtain the technical skills required for the course.

1 vidéo, 4 lectures, 1 quiz pour s'exercer

Vidéo: Meet Professor Parkinson
Reading: Syllabus
Reading: About the Discussion Forums
Practice Quiz: Orientation Quiz
Reading: Updating Your Profile
Discussion Prompt: Getting to Know Your Classmates
Reading: Social Media

Module 1: Laying the Foundation

This module discusses the initial steps involved in launching a business to pursue an entrepreneurial opportunity – building the startup’s initial management team and identifying its initial customers. It also includes how entrepreneurs go about presenting the opportunity to potential investors. It includes interviews with the founders of Amber Agriculture and The Graide Network, two startups that have raised initial capital and that are demonstrating initial market traction.

6 vidéos, 2 lectures, 3 quiz pour s'exercer

Reading: Module 1 Overview
Reading: Module 1 Readings and Resources
Vidéo: Team Building
Practice Quiz: Module 1 Lesson 1 Practice Quiz
Vidéo: Going to Market: Initial Customers
Practice Quiz: Module 1 Lesson 2 Practice Quiz
Vidéo: Investor Presentations
Vidéo: Interview with Lucas Frye
Practice Quiz: Module 1 Lesson 3 Practice Quiz
Vidéo: Interview with Blair Pircon
Vidéo: Like this course? Learn more with the iMBA! (Optional)

Noté: Module 1 Graded Quiz

Noté: Module 1 Assignment

SEMAINE 2

Module 2: Financial Planning

This module focuses on laying the financial foundation for a new startup company. It starts with discussions of revenue models and pricing strategies for bringing new products or services to the market, and continues with lessons on preparing and presenting financial projections.

4 vidéos, 2 lectures, 3 quiz pour s'exercer

Reading: Module 2 Overview
Reading: Module 2 Readings and Resources
Vidéo: Revenue Models
Practice Quiz: Module 2 Lesson 1 Practice Quiz
Vidéo: Pricing Strategies
Practice Quiz: Module 2 Lesson 2 Practice Quiz
Vidéo: Projections: Financial Projections
Vidéo: Projections: Presenting Financial Forecasts
Practice Quiz: Module 2 Lesson 3 Practice Quiz

Noté: Module 2 Graded Quiz

SEMAINE 3

Module 3: Getting Funded

This module is all about raising startup financing. We will discuss both the reasons why startups typically need outside cash, and the appropriate sources and uses of startup financing. We will discuss how entrepreneurs can reach out to and negotiate with angel investors and venture capital firms. We will also discuss crowdfunding options for startups. Finally, we will examine the most important terms and conditions involved in equity investments.

6 vidéos, 2 lectures, 4 quiz pour s'exercer

Reading: Module 3 Overview
Reading: Module 3 Readings and Resources
Vidéo: Startup Financing
Practice Quiz: Module 3 Lesson 1 Practice Quiz
Vidéo: Equity Investors
Practice Quiz: Module 3 Lesson 2 Practice Quiz
Vidéo: Crowdfunding
Vidéo: Interview with Dave Cohen, Petronics
Practice Quiz: Module 3 Lesson 3 Practice Quiz
Vidéo: Structuring the Deal: Valuation
Vidéo: Structuring the Deal: Term Sheets and Negotiations
Practice Quiz: Module 3 Lesson 4 Practice Quiz

Noté: Module 3 Graded Quiz

Noté: Module 3 Assignment

SEMAINE 4

Module 4: Growth and Next Steps

In this final module we will be focused on post-startup issues – growth management, pivoting, and the hard decisions that must be made if the new venture is not successful. It includes interviews with two entrepreneurs who are executing on fast-growth strategies, and dealing with challenges while positioning their companies for success.

5 vidéos, 2 lectures, 3 quiz pour s'exercer

Reading: Module 4 Overview
Reading: Module 4 Readings and Resources
Vidéo: Growth Metrics
Vidéo: Interview with Dan Klein, Tiesta Tea
Vidéo: Interview with Steven Farag, Campus Sportswear
Practice Quiz: Module 4 Lesson 1 Practice Quiz
Vidéo: Pivots
Practice Quiz: Module 4 Lesson 2 Practice Quiz
Vidéo: Failing Well
Practice Quiz: Module 4 Lesson 3 Practice Quiz

Noté: Module 4 Graded Quiz

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Comment cela fonctionne

Coursework

Each course is like an interactive textbook, featuring pre-recorded videos, quizzes and projects.

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Créateurs

Université de l'Illinois à Urbana-Champaign

The University of Illinois at Urbana-Champaign is a world leader in research, teaching and public engagement, distinguished by the breadth of its programs, broad academic excellence, and internationally renowned faculty and alumni. Illinois serves the world by creating knowledge, preparing students for lives of impact, and finding solutions to critical societal needs.

Tarification

	Acheter le cours
Accéder au contenu du cours	Disponible
Accéder au contenu noté	Disponible
Recevoir une Note Finale	Disponible
Obtenir un Certificat de Cours partageable	Disponible

Notation et examens

Note moyenne 4.6 sur 5 sur 30 notes

i am more than honored to have studied this course, the material is very well done and the lecturer is the best that i seen so far.... love from uganda

In the future I will look back and have something wise to share about this course, but for now - I highly recommend this course if you want to hear from a professor who's out in the field passing you what you need to become a successful entrepreneur

Was a great course. Would definitely recommend to budding entrepreneurs. The instructor provides a very practical approach to starting your own business and provides some very valuable tips to approaching investors, understanding your business and growing it. The material is good but the best part of the course was Mr. Tom Parkinson himself. His years of experience are very visible in his grounded approach to teaching entrepreneurship. Would highly recommend.