This was an excellent course which introduced me to the importance of properly managing art and heritage, in the same way as any other important resource should be managed. The individual lessons were beautiful, being set against the backdrop of some of the finest of Italy's cultural jewels.

It gives a wide view on the topics of management and marketing. Easy to follow for people without any Marketing or Economics background, and for the ones who do have it, the course offers a wide range of up-to-date bibliography and specific concepts on the Art Management. What I liked the most: the content itself, a lot of visual examples, very concise explanations, the feedback in the tests, the additional content, etc. One of the best courses I have ever made.

It is incredible the quality of the information. It summarises everything with beautiful images and, on top of that, it also brings us to most of the best places in Italy when it comes to Heritage. I learnt a lot and I am very happy to have taken this course. Thank you to all the team and the people that created it.

Amazing course. Professor Andrea has been very generous in leaving so many slides of each course week and video interviews , what enrichs the learning process. I strongly recommend this course for people who love art, heritage and museums, as I do.

This is my second course by Bocconi University. Great instructor and rich content which help me learning about a new field. Coursera made this learning experience incredibly amazing and interesting. I strongly recommend Bocconi courses and of course Coursera learning platform.

Thank you so much for this great course . Iam a teacher of art with special interest in Heritage and art managment all over the world . My partners family lives in in Italy , Mantua so its special as a Dutch art lover how musea are organized and have great intensions for visitors to make visiting looking with their hearts . Loved the 6th chapter to see the people behind the consept but even more the interesting video lectures with sympatico Andrea Rurale .

Un curso clave para comprender mejor el sector cultural desde el área de gestión de las artes y el patrimonio. Muchas gracias a todos los profesores y alumnos que con sus contribuciones y opiniones y clases me hicieron crecer y también muchas gracias a Coursera por hacer posible este curso.

I really enjoyed this course and it has a good tempo. All valuable information!

Excelente curso abordando um largo espectro de temáticas relacionadas com o tema, aplicado à realidade italiana.

A very good course, especially cool are discussions with the mentor!

Very helpful and complete. Thank you!

Amazing course, highly practical! Thanks a lot!

Excellent course!! Learned a lot, very interesting and high quality material!

Fantastic Course!

Thank you very much Professor Andrea Rurale and Bocconi Team for this very informative course. The course is very good structured. The content of material is very reach. The places of lectures are gorgeous. Special thank for the interview with the managers and directors of culture institutions.

Dr. Elena Shadrina, Higher School of Economics, Russia

EXCELLENT COURSE! WHILE IT WAS SOMTIMES DIFFICULT TO UNDERSTAND THE INSTRUCTOR, I FOUND IT TO BE AN ADDED BENIFIT; FELT LIKE I WAS IN ITALY!

Very well structured. i would encourage others to take this enjoyable and useful course.

Art and Heritage is allover.

Thank you!

Leila

Absolutely exceptional course - I have learned so much in preparation for commencing my Graduate Certificate in Arts and Cultural Management via correspondence. This course not only provided great management insights and how institutions implement their product to the consumer, it provided up to date methods of data processing and insight into marketing approach. I will definately watch out for more courses with Bocconi. I could not be more grateful for the material and the opportunity to learn this much at no cost. Thanks for your time and amazing effort in putting together this course and thank you to our amazing host, Andrea Rurale for being the enthusiastic, professional guide through these learning modules.

Excellent. Fun and very informative. Very happy with the experience.

found this an engaging and interesting course

Really useful course, very interesting and with a vary vast approach on the subject. Provides great study materials, interviews, interractive options, and the prof. is amazing!

I would highly reccomend it!

This course gave me an opportunity to meet new people and to improve my knowledge.

Great course! Unique and fascinating content. Fun and effective way to get in touch with plenty of arts management aspects. Active discussions and comprehensive feedbacks from moderators. Special thanks for the content of the 6th week, namely video interviews with the heads of cultural institutions!!!

Very informative, enjoyable and educational! Gives you perspective on wide array topics ! High quality programs and well organized lectures with a marvelous teacher that in a intersting way introduces you too art heritage management....I felt it was worthwile my time and money

Great, practical and very useful course!

I'm really into this amazing course. it provide me with a wide range of information. it helps me to understand the field of museums and heritage management . Thank you for this useful course.