Avis et commentaires pour d'étudiants pour Introduction to Customer Segmentation in Python par Coursera Project Network
À propos du cours
In this 2 hour long project, you will learn how to approach a customer purchase dataset, and how to explore the intricacies of such a dataset. You will learn the basic underlying ideas behind Principal Component Analysis, Kernel Principal Component Analysis, and K-Means Clustering. You will learn how to leverage these concepts, paired with industry knowledge and auxiliary modeling concepts to segment the customers of a certain store, and find similarities and differences between different clusters using unsupervised machine learning techniques.
Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions....
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