À propos de ce cours
4.8
20 ratings
3 reviews
Protecting Business Innovations Via Copyright Intellectual property rights (IPR) has a great impact on innovation development and society. In Science, Engineering, and Business, we seek to create wealth through innovation in products, designs, manufacturing processes, and business systems or models. However, innovation leaders often FAIL to benefit from their discoveries and inventions when they are unable to adequately protect those innovations. This course provides learners with an understanding of Copyright law and how it can be used to protect business innovation. The course focus is on protecting innovations with copyright as one of several tools that can be used by companies and individuals to protect creative innovations. In additional to learning about how copyright works in theory, we will also discuss situations in which copyright might not be effective in protecting innovations, and will focus on the legal issues involved from a practical business perspective rather than from a purely legal viewpoint. This course is one part of a four course series focusing on protection of business innovations using copyright, patent, trademark and strategy, and these four courses may be taken in any order that is most beneficial to students interested in learning about protecting innovation. Watch Course Overview: https://youtu.be/81adg1ZnbS4...
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Beginner Level

Niveau débutant

Clock

Recommandé : 1-2 hours

Approx. 12 heures pour terminer
Comment Dots

English

Sous-titres : English
Globe

Cours en ligne à 100 %

Commencez dès maintenant et apprenez aux horaires qui vous conviennent.
Calendar

Dates limites flexibles

Réinitialisez les dates limites selon votre disponibilité.
Beginner Level

Niveau débutant

Clock

Recommandé : 1-2 hours

Approx. 12 heures pour terminer
Comment Dots

English

Sous-titres : English

Programme du cours : ce que vous apprendrez dans ce cours

1

Section
Clock
2 heures pour terminer

Introduction to Copyright

Welcome to this course on Protecting Business Innovations via Copyright! How do companies protect their intellectual property, creative innovations and ensure they keep their customers happy? Over the next four weeks you will gain insight on how companies navigate the world of Copyright, Copyright limitations, Derivative work and Software Protection. As you go through the materials, you may have your own copyright related questions or scenarios that pop-up, feel free to post them in the discussion forum so we can try to apply strategic approaches learned in the course. Take some time to review the assignments, grading and general course guidelines for this course. Week 1 will cover the basics of copyright and will introduce the general terms that will be used in later weeks....
Reading
10 vidéos (Total 82 min), 2 lectures, 1 quiz
Video10 vidéos
1.1 Introduction to copyright overview4 min
1.2 What is copyright?9 min
1.3 How do I get copyright?9 min
1.4 What is excluded?9 min
1.5 Idea vs. expression9 min
1.6 The rights granted9 min
1.7 The infringement9 min
1.8 Proof of infringement10 min
1.9 Introduction to copyright summary6 min
Reading2 lectures
Course outline10 min
Assignments and grading10 min
Quiz1 exercice pour s'entraîner
Introduction to copyright quiz16 min

2

Section
Clock
3 heures pour terminer

Copyright Limitations

Fair use is the largest area of exceptions of copyright. It is not a right, it is a defense. This week will cover the rules of fair use, how companies apply it, fair use limitations and will introduce more copyright limitations you should be aware of....
Reading
11 vidéos (Total 145 min), 2 lectures, 1 quiz
Video11 vidéos
2.2 What is fair use?9 min
2.3 How does fair use apply?9 min
2.4 Why might it be unfair?9 min
Ask Teddy! A fair use Q&A section.10 min
2.5 What are other copyright limitations?9 min
2.6 Expired copyright9 min
2.7 Entertainment protection risks9 min
2.8 More copyright limitations9 min
2.9 Copyright limitations summary8 min
HKUST Live Class Discussion on Amazon topic52 min
Reading2 lectures
Instructions for this section10 min
View Live Class Discussion on Amazon topic10 min
Quiz1 exercice pour s'entraîner
Copyright limitations quiz16 min

3

Section
Clock
2 heures pour terminer

Derivative Work & Parody

This will explore other rights within Copyright Law. I will introduce derivative works and parody with lots of interesting examples like the Beach Boys, Weird Al and Annoying Orange. We encourage you to interact with the examples by going to YouTube or other suggested sites to view them as you go through the lecture videos....
Reading
10 vidéos (Total 82 min), 1 lecture, 1 quiz
Video10 vidéos
3.2 What is derivative work?9 min
3.3 Is translation allowed?9 min
3.4 Derivative work examples9 min
3.5 What is parody?4 min
3.6 Parody examples7 min
3.7 More fun examples (Optional)13 min
3.8 Successful Parody8 min
3.9 Failed Parody10 min
3.10 Derivative work & parody summary8 min
Reading1 lecture
Locate external links to this week's examples10 min
Quiz1 exercice pour s'entraîner
Derivative work & parody quiz16 min

4

Section
Clock
3 heures pour terminer

Protecting Software Innovations

Software innovations is a special area of Copyright. This will week cover how companies protect software innovations with case studies like video games and Virtual Reality software. It will also cover the Digital Millennium Copyright Act (DMCA), which is a US Law but how it can affect companies around the world. Find out how companies navigate the interesting world of software and DMCA....
Reading
8 vidéos (Total 73 min), 1 quiz
Video8 vidéos
4.2 How to protect software innovations?9 min
4.3 How does DMCA affect rights?9 min
4.4 DMCA examples9 min
4.5 How is "look & feel" protected?10 min
4.6 Business software & employment issues10 min
4.7 Protecting software innovations summary9 min
Live HKUST class discussion on Digiarty11 min
4.8

Meilleurs avis

par GGFeb 7th 2018

The course is really well presented. The discussion videos are awesome!

Enseignant

Theodore Henry King CLARK

Associate Professor
Information Systems, Business Statistics and Operations Management Department

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Foire Aux Questions

  • Once you enroll for a Certificate, you’ll have access to all videos, quizzes, and programming assignments (if applicable). Peer review assignments can only be submitted and reviewed once your session has begun. If you choose to explore the course without purchasing, you may not be able to access certain assignments.

  • When you purchase a Certificate you get access to all course materials, including graded assignments. Upon completing the course, your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile. If you only want to read and view the course content, you can audit the course for free.

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