Ce cours fait partie de la Spécialisation Music Business
Music Business Foundations
proposé par
À propos de ce cours
4.9
913 ratings
This course has been developed to provide students with the latest instruction on the best way for creators, consumers, and facilitators to navigate the resurgence of one of the world’s most exciting industries: the music business. Three things are clear about today’s music industry: The consumption of music is expanding at the greatest rate in history and from the most portals ever imagined, the cost of producing music is decreasing, and the number of artists creating and seeking to expose their work and develop careers through the Internet has increased dramatically. Whether you’re a music creator, consumer, or facilitator of this process, you’ll want to understand the history, underpinnings, and basics of the music business. Course author John Kellogg—administrator, educator, entertainment lawyer, performer, and radio and television personality—offers students the opportunity to learn the fundamental principles of the developing new music business, for now and into the future.
What you'll learn:
-- The basic history of the music industry and today's business trends
-- How recording agreements are formulated
-- The basics of copyright law as it pertains to the music business
-- The role of agents, managers, attorneys, and specific business entities
Programme du cours : ce que vous apprendrez dans ce cours
1
Section
The Music Industry
This week, you'll learn about the history of the music industry, dating back to 1900. You'll also learn about recent technological advances have changed the music industry.
6 vidéos (Total 62 min), 10 lectures, 2 quiz
6 vidéos
1900-195012 min
1950 - 200012 min
Napster and Beyond9 min
Today's Music Industry Structure16 min
Week 1 Recap2 min
10 lectures
Welcome to Music Business Foundations10 min
Meet Your Teaching Assistants10 min
Connect with Your Classmates10 min
Getting to Know You10 min
Learner Support10 min
Earn A Course Certificate10 min
Week 1 Learning Targets10 min
Rigor Mortis (1977)10 min
New Millennium Innovators: iTunes and Spotify10 min
The Future of the Music Industry10 min
2 exercices pour s'entraîner
What Are Your Goals?8 min
Week 1 Quiz20 min
2
Section
Recording Agreements
This week, you'll learn the ins and outs of recording agreements and why they are important. You'll learn what royalties and advances are and how they are calculated. You'll also learn about 360 degree or "all-in" deals.
14 vidéos (Total 118 min), 5 lectures, 1 quiz
14 vidéos
The Importance of Recording Agreements17 min
Contract Provisions17 min
Royalties10 min
Third Party Licensing7 min
Breakage Deductions6 min
Free Goods2 min
Reserves7 min
Streaming Services10 min
Advances and Recording Budgets10 min
360 Deals or "All-In" Deals9 min
Neil Jacobson on 360 Degree Deals12 min
Richard Blackstone on 360 Degree Deals1 min
Week 2 Recap2 min
5 lectures
Exclusive Recording Contract10 min
Royalties: Controversy10 min
Music and How the Money Flows10 min
Weighing the Options10 min
360 Deals: An Industry Reaction to the Devaluation of Recorded Music10 min
1 exercice pour s'entraîner
Week 2 Quiz20 min
3
Section
Copyright Basics
This week will focus on copyright law. You'll learn about the history of copyright. You'll learn about the various types of rights and when copyright infringement occurs. You'll also learn how to register your creative works with the United States Copyright Office.
9 vidéos (Total 71 min), 3 lectures, 1 quiz
9 vidéos
Copyright Basics1 min
The Importance of Copyright3 min
History of Copyright14 min
Forms PA and SR8 min
Bundle of Rights18 min
Bundle of Rights That Relate to the Sound Recording8 min
Copyright Infringement8 min
Fair Use4 min
Week 3 Recap2 min
3 lectures
Download Forms PA and SR10 min
Examples of Derivative Work10 min
Infringement Court Cases10 min
1 exercice pour s'entraîner
Week 3 Quiz20 min
4
Section
Managers, Agents, and Attorneys
This week outlines the various roles in the Music Business Team - Managers, Agents, and Attorneys. You'll also learn how to negotiate a contract for each of these roles.
13 vidéos (Total 86 min), 2 lectures, 1 quiz
13 vidéos
The Role of the Personal Manager12 min
Traits of the Successful Personal Manager7 min
Personal Manager Commissions8 min
Contract Term1 min
Fiduciary Responsibilities3 min
The IT Factor5 min
The Importance of a Fan-Engaging Show11 min
Business and Road Managers6 min
Booking Agents4 min
Regulations of Managers and Agents13 min
Entertainment Attorneys9 min
Week 4 Recap1 min
2 lectures
Thank You and Good Luck10 min
Music Business Foundations Course Evaluation10 min
1 exercice pour s'entraîner
Week 4 Quiz22 min
4.9
33%
83%
11%
Meilleurs avis
par BD•Oct 23rd 2017
This course was very useful and important to me, I plan on venturing in the music world very soon and knowing/ equipping myself with all of these will come in pretty handy for me. Thank you immensely.
par DK•Feb 22nd 2016
I advise this great course to everybody who wants to learn more about music industry in general, music business principles and tricks, including all types of agreements and principal actors.
Enseignant
John P. Kellogg
Assistant ChairMusic Business/Management
À propos de Berklee College of Music
Berklee College of Music was founded on the revolutionary principle that the best way to prepare students for careers in music is through the study and practice of contemporary music. For more than half a century, the college has evolved to reflect the state of the art of music and the music business. Berklee serves distance learners worldwide through its award-winning online extension school, Berklee Online.
À propos de la Spécialisation Music Business
This specialization will give you the knowledge, both theoretical and practical, to launch your career in the music business as an artist, manager, agent, and/or producer. You will begin with Music Business Foundations, which provides a broad overview of the music business, including a history of the industry as well as the various roles that exist and how they relate to one another. You will learn how record contracts are structured as well as a basic overview of copyright law. From there, you will complete Navigating the Music Business, designed for both musical artists and those who wish to work with artists. This course will help you identify the unique elements of artist identity and provide you with the practical business know-how you’ll need to build a fanbase and successfully run a crowdfunding campaign. Next, you will complete Copyright Law in the Music Business, which gets to the heart of compensation and revenue in the music business. You will have the opportunity to unpack high-profile copyright law cases involving world-renowned artists, gaining a better understanding of how to leverage the law to their benefit. Finally, you will complete Creativity and Entrepreneurship, in which you’ll learn what it takes to be an effective entrepreneur in the music business, learning skills that are essential for thriving in an ever-changing industry.
Foire Aux Questions
When will I have access to the lectures and assignments?
Once you enroll for a Certificate, you’ll have access to all videos, quizzes, and programming assignments (if applicable). Peer review assignments can only be submitted and reviewed once your session has begun. If you choose to explore the course without purchasing, you may not be able to access certain assignments.
What will I get if I subscribe to this Specialization?
When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile. If you only want to read and view the course content, you can audit the course for free.
What is the refund policy?
Is financial aid available?
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