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Retour à Digital Media and Marketing Strategies

Avis et commentaires pour d'étudiants pour Digital Media and Marketing Strategies par Université de l'Illinois à Urbana-Champaign

2,387 évaluations
563 avis

À propos du cours

The proliferation of digital technology gives businesses a diverse new set of tools to reach, engage, monitor, and respond to consumers to an unprecedented degree. The aggregated and voluminous digital data can also be leveraged to better target specific consumer segments. Following the Digital Marketing Channels: The Landscape, this course aims to give you a deeper understanding of core processes of planning a digital marketing campaign and the role of various digital channels in an integrated marketing communication....

Meilleurs avis

30 août 2020

I think this course is much better than the Digital Media and Marketing Principles course. It gives us the opportunity to create our own digital marketing strategies and the reasons behind our choices

20 déc. 2020

great course gave a whole new insight on this part of the course I will highly recommend to others . the instructor teach it very clearly and the examples are really applicable. Learned a lot from it!

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126 - 150 sur 552 Avis pour Digital Media and Marketing Strategies

par Daniel A

2 août 2020

The course has really been an intellectual upgrade for me since it has open my mind scope of Digital marketing.

par Shuvam C

19 juil. 2020

Superb learning and I could personally relate a lot as I am taking this paper for MBA students in my college.

par Juan C S C

1 janv. 2019

Simplemente excelente curso. Recomendado para quienes quieran implementar una estrategia en Mercadeo Digital.

par Kristen S

13 mars 2016

Perfect course! I recommend it to everybody who want to further deepen their knowledge in digital marketing!!


11 mai 2020


par kenneth n

17 avr. 2020

Really good- good quality materials. Suitable for beginners plus those with experience of digital marketing


24 févr. 2020

I have learned so much in the marketing field and also worked on developing different marketing strategies.

par Yolanda G

6 sept. 2020

I am very happy to have chosen this complete course! It has helped me a lot to discover the digital world!

par Jaime L

8 mai 2020

Provides good overview of digital media and marketing strategies and external video and reading resources.

par Enang N A

8 mai 2020

It is a very practical and a hands on skill. I am happy i enrolled. Also, thank you for the financial aid.

par Rajat N

24 avr. 2020

Thanks for such a amazing course. Special thanks to Dr. Mike Yao and Illinois for such a great experience.

par Rebeca A C

8 oct. 2020

Very interesting course. i loved the fact they show us new tools that helps our work on digital marketing

par Vasyl R

3 juin 2018

Great and insightful information regarding all the marketing channels that are useful in this modern era.

par Chhaya S

7 mai 2020

I learned new approaches to use my existing skillset, it was one of my favorite courses from the series.


2 janv. 2016

I'm really happy to take this course. It has been a really great experience to be a part of this course.

par Sybille S

21 juin 2020

very interesting and with an absolut logic structure to follow both content and strategy of the course.

par Johnny R

3 nov. 2016

Thanks for also including the text book reading with the course. It has become an invaluable resource.

par Sanchita S

9 mai 2020

Excellent way to know the digital marketing .. you can get depth story of today's marketing strategies

par Tania M R

12 juil. 2020

I thoroughly enjoyed this course! It gave me a good view on the world of Digital Media and Marketing.

par Adriana A

12 juil. 2020

It is a very good course, with excellent supporting information, for an overview of digital strategy.

par Nakshita G

6 mai 2020

Excellent topics and courses this helped me to learn further.and many new things i learns by coursera


12 juil. 2018

Th InformatIon that has been provIded as well as the abIlIty to work wIth peers has been fantastIc.

par Joana U

21 oct. 2020

Great course, met my expectations. Cleare and constructive learning material, interesting content.

par Ruben Y W T

12 sept. 2020

Glad to have been able to learn about putting in all that is required for a digital marketing plan

par Hevlin C d A C

25 avr. 2019

Great course, Provides some helpful insights if you want to start a carreer in Digital Marketing