12.- Pricing Fundamentals, Part 4

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From the course by IESE Business School
Marketing: Customer Needs and Wants
95 ratings
IESE Business School

Marketing: Customer Needs and Wants

95 ratings
Course 3 of 5 in the Specialization Foundations of Management
From the lesson
Week 2: Product, Pricing & Channel Design

Meet the Instructors

  • Mario Capizzani
    Mario Capizzani
    Lecturer
    Marketing