The third course in the Building Your Freelancing Career specialization will help learners get their business plan ready to be public-facing and start finding work. The course will cover topics such as how to set boundaries with projects, how to build a public-facing portfolio and materials, and how to present one's work.
Offert par
Spécialisation Building Your Freelancing CareerCalifornia Institute of the ArtsÀ propos de ce cours
Dates limites flexibles
Réinitialisez les dates limites selon votre disponibilité.
Certificat partageable
Obtenez un Certificat lorsque vous terminez
100 % en ligne
Commencez dès maintenant et apprenez aux horaires qui vous conviennent.
Cours 3 sur 5 dans le
Niveau intermédiaire
Approx. 8 heures pour terminer
Anglais
Sous-titres : Anglais
Dates limites flexibles
Réinitialisez les dates limites selon votre disponibilité.
Certificat partageable
Obtenez un Certificat lorsque vous terminez
100 % en ligne
Commencez dès maintenant et apprenez aux horaires qui vous conviennent.
Cours 3 sur 5 dans le
Niveau intermédiaire
Approx. 8 heures pour terminer
Anglais
Sous-titres : Anglais
Offert par
California Institute of the Arts
CalArts has earned an international reputation as the leading college of the visual and performing arts in the United States. Offering rigorous undergraduate and graduate degree programs through six schools—Art, Critical Studies, Dance, Film/Video, Music, and Theater—CalArts has championed creative excellence, critical reflection, and the development of new forms and expressions.
Programme de cours : ce que vous apprendrez dans ce cours
1 heure pour terminer
Course Overview
This course will cover the major aspects of launching your business. You'll learn how to tell the world about what you do and why they should do business with you as a freelancer. In this first section, you'll review the course overview and student expectations. You'll also meet some special members of our community of freelancers who will give you practical insights.
1 heure pour terminer
6 vidéos (Total 29 min), 6 lectures
2 heures pour terminer
Your brand promise
In this section, you will learn and think about how will you present your freelancing business to the world? What will you offer that is unique and different? What will your communication approach be?
2 heures pour terminer
5 vidéos (Total 23 min), 3 lectures, 1 quiz
2 heures pour terminer
The Customer Journey
How does a stranger become a customer? We'll walk through the stages of the customer journey so that you can understand the gradual process of nurturing a lead and get better at closing deals. Much of this learning comes from talking to potential customers!
2 heures pour terminer
4 vidéos (Total 27 min), 3 lectures, 2 quiz
2 heures pour terminer
Automate everything
Businesses that do well tend to create systems and repeatable processes to maintain high quality and lower costs. In this section, you'll identify opportunities to create a more streamlined business.
2 heures pour terminer
5 vidéos (Total 15 min), 1 lecture, 2 quiz
2 heures pour terminer
You can always get better as a freelancer
As you handle more and more customers, you'll want to keep improving. Find ways to streamline the delivery of your services and manage your reputation so that you can attract and handle more customers.
2 heures pour terminer
5 vidéos (Total 25 min), 5 lectures, 1 quiz
À propos du Spécialisation Building Your Freelancing Career
This specialization allows new and emerging freelancers to gain a deeper understanding of how to design their own freelancing business around their expertise. Learners who complete the specialization will obtain a full understanding of how to define their freelancer identity, develop a business strategy, structure their finances, and ultimately launch their career in a competitive business marketplace as a freelancer.
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