What is innovation management? How do firms bring in new business models and get new products and services to the market? Go on a nine-week journey through innovation management concepts, theories of idea generation, selection, strategy formulation and implementation in this MOOC in Innovation Management. In it, you will also learn the tools for implementing innovation projects yourself.
Offert par
Gestion de l'innovation
Université Érasme de Rotterdam
À propos de ce cours
77,343 consultations récentes
Résultats de carrière des étudiants
47%
ont commencé une nouvelle carrière après avoir terminé ce cours
35%
ont bénéficié d'un avantage concret dans leur carrières grâce à ce cours
13%
a obtenu une augmentation de salaire ou une promotion
Compétences que vous acquerrez
Social NetworkManagementInnovationInnovation Management
Résultats de carrière des étudiants
47%
ont commencé une nouvelle carrière après avoir terminé ce cours
35%
ont bénéficié d'un avantage concret dans leur carrières grâce à ce cours
13%
a obtenu une augmentation de salaire ou une promotion
100 % en ligne
Commencez dès maintenant et apprenez aux horaires qui vous conviennent.
Dates limites flexibles
Réinitialisez les dates limites selon votre disponibilité.
Niveau débutant
Approx. 18 heures pour terminer
Recommandé : 3 hours/week
Anglais
Sous-titres : Anglais, Vietnamien
Offert par
Université Érasme de Rotterdam
Erasmus University: a top-100 ranked international research university based in Rotterdam, the Netherlands. Our academic teaching and research focuses on four areas: health, wealth, culture and governance.
Programme du cours : ce que vous apprendrez dans ce cours
1 heure pour terminer
Introduction
After this week’s studies and the associated exercise, you will understand the meaning of innovation and innovation management. Also, you will learn to identify and differentiate between various types of innovation. As a result, you will become acquainted with basic terminology that will help you to better process and understand the course content of the following weeks.
1 heure pour terminer
5 vidéos (Total 24 min)
5 vidéos
About this course4 min
1.1 What is innovation management?5 min
1.2 Product, service and process innovations6 min
1.3 Incremental and radical innovations2 min
1.4 Architectural and modular innovations5 min
1 heure pour terminer
The Adoption of Innovations
You will learn to understand how innovations diffuse in society. You will be able to describe the adoption life cycle and discriminate between the various adopter groups. You will also learn what it takes for someone to adopt something new. Altogether, you will gain a better understanding of what determines whether and how fast people adopt innovations.
1 heure pour terminer
2 vidéos (Total 26 min)
1 exercice pour s'entraîner
Quiz week 210 min
3 heures pour terminer
The Fuzzy Front-End - Creativity
In a knowledge-based and innovation-driven business environment, creativity is an essential capability if an organisation is to gain a sustainable competitive advantage. All innovations begin with creative ideas, and creativity is also needed during the entire innovation process. So, it is imminent that employees in any job and at any level of the organisation can contribute to innovation with creative ideas. This module comprises of four instruction videos, one interview with a creativity consultant, and two assignments. After this module you will understand what creativity is and how you, other people and groups become more creative: crucial knowledge for any manager that wants to excel in innovation!
3 heures pour terminer
5 vidéos (Total 48 min)
5 vidéos
3.2 What makes people creative?8 min
3.3 How can we enhance creativity?12 min
3.4 How can groups be creative?9 min
3.5 Interview on creativity consulting8 min
1 heure pour terminer
The Fuzzy Front-End - Idea Management
Organisations receive many new ideas from employees, suppliers, and customers. But they often do not realise the innovative potential of these ideas because they fail to properly manage them. By studying this module and doing the associated exercises, you will understand the basic principles of idea management. You will be able to differentiate between three types of idea management programmes, and learn about their different characteristics, advantages and disadvantages. In addition, you will learn about two general challenges that many idea management programmes face: how to motivate people to continuously submit ideas and how to improve the quality of ideas. A better understanding of the principles, differences, and challenges of idea management will help you design appropriate idea management programmes that turn new ideas into successful innovations.
1 heure pour terminer
3 vidéos (Total 32 min)
3 vidéos
4.2 Idea management types13 min
4.3 Idea management challenges9 min
1 exercice pour s'entraîner
Quiz week 410 min
Avis
4.6
Meilleurs avis pour GESTION DE L'INNOVATION
par AJul 11, 2017
I loved the course. The ideas and concepts were explained using good examples. However, it was sometimes not easy to follow the lecturer because of the different accents. Otherwise, a great course
par TJSep 13, 2017
A lot of useful information and good interviews and presentations. I hoped for a little bit more practical tips, how to apply an innovation management system in an company. But sure, very helpful.
par MSMay 19, 2016
I may not be able to compare as this has been my very first MOOC experience, however, I found topic, material and interaction presented of professional quality that made following truly a
par RLApr 29, 2017
Excellent course and very well structured. Great for the beginers. But also great for someone who are involved in innovation management to reaffirm and strengthen their knowledge too.
par SPAug 21, 2017
Good Course. My sincere thanks to all the professors. I had a great time learning the interesting concepts, reviews, related videos and interviews. Thanks again! Hope to study more.
par JASep 5, 2018
This course covers a lot of ground and the time commitment is very well balanced. The diversity of topics revolves around the same focus, it feels very well structured.
par VKJul 3, 2017
Really concise and to the point. Bridges the gap between basic definitions and advanced concepts well. Week 4 and Week 5 need a better layout/ slightly clearer diction.
par SSMay 25, 2018
A wonderfully put together course. Very practical insights and useful interviews included. The course material is also quite relevant to today's work place.
Foire Aux Questions
Quand aurai-je accès aux vidéos de cours et aux devoirs ?
Une fois que vous êtes inscrit(e) pour un Certificat, vous pouvez accéder à toutes les vidéos de cours, et à tous les quiz et exercices de programmation (le cas échéant). Vous pouvez soumettre des devoirs à examiner par vos pairs et en examiner vous-même uniquement après le début de votre session. Si vous préférez explorer le cours sans l'acheter, vous ne serez peut-être pas en mesure d'accéder à certains devoirs.
À quoi ai-je droit si j'achète le Certificat ?
Lorsque vous achetez un Certificat, vous bénéficiez d'un accès à tout le contenu du cours, y compris les devoirs notés. Lorsque vous avez terminé et réussi le cours, votre Certificat électronique est ajouté à votre page Accomplissements. À partir de cette page, vous pouvez imprimer votre Certificat ou l'ajouter à votre profil LinkedIn. Si vous souhaitez seulement lire et visualiser le contenu du cours, vous pouvez accéder gratuitement au cours en tant qu'auditeur libre.
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