Very interesting introductory course to food & beverage management. Clear setup and interesting topics. ALso, the interviews with guest speakers are very interesting and relate to the topics covered.
Any people who want to become an entreprenuer should definitely do this course. The lectures was explained in a detailed manner and the powerpoint slides are also quite precise and easily understood.
par GIUSEPPE C•
is an excellent course on marketing applied to the food and beverage sector, the principles set out can be applied to multiple sectors.
furthermore, the interviews that highlighted the different strategic approaches explained in the course were useful.
The language of the course is very clear.
I recommend it to those who want to approach the world of marketing.
par Dorian S•
Thank yo for opening my horizons, , sto imparando l’italiano, sono distributore di caffè di Milano è Napoli negli Stati Uniti , and really helped me to keep myself neutral in all the possibilities the market can change. I would like to get more involved in the Ho.re.Ca, if you could give an advise will be very appreciated. Ci vediamo a Milano pronto.
par Diana A•
Excelente forma de plantear y describir el panorama para la industria de comida y bebidas. Para alguien que no se formo completamente en el área y empezó a trabajar en ella este curso es la perfecto para inducir a esta industria de una manera paulatina y sencilla con excelente visuales y ejemplos para que cualquiera pueda comprender y comparar.
par Fabrício S•
Relevant training for those who work on F&B business, short content with interesting interviews of experts and market players.
The most exciting lesson was Big vs Small as it let understand more consistently how to actions with different company sizes in relation to each brand on many and specific market.
Yes! I recommend this course.
par sushmitha s•
An excellent course. Very detailed and beautifully instructed. It wasn't helpful for the field of Food and Beverage Management alone but Business management and marketing overall. The instructor explained everything very clearly and loved the examples, links and in-between quizzes. Highly recommend every marketing student to do the course.
par Javier S•
Habla de todo en general , de como entender como se trabaja pensando en todas las colaboraciones que ahi que tener en cuenta cuando ahy que tomar alguna decision.
I like it , because has all the parts that you need to understand when making a decision and the collaboration that you have to take and available to understand .
par Emrullah A•
Yiyecek ve içecek yönetimi sertifika numarası URL'sini veya bağlantısını nasıl doğrulayabilirim? Bence sisteme doğrulama numarasını koyarsanız tüm öğrenciler için çok daha iyi olur, çünkü çoğu öğrencinin bana da daha az maliyeti vardır .. Yardıma ihtiyacım var .. Mesajlarımı okuduğunuz için çok teşekkür ederim
par Nur E•
Really interesting course. It includes both basic marketing concepts and interesting insights (although some are old, they are still pretty solid). I would 100% recommend this course not only to whoever is following a career in the sector but also to food passionates, because of the interesting insights and interviews.
par Manuela C•
This course is very well structured. It is fluent and transparent with good content. The material that is release to learn on your own is really useful. The slides are really interesting. The vocabulary is explained very well by the teacher. Thank you very much for the opportunity to learn.
par Ying Y•
It is a really great course where I got to see many business cases in food industry. The specialized topics discussing the current trend and conflicts in the field is insightful. I can related to many examples and hopefully can utilize what I learned from this course in real-life cases.
par Anna G•
The course was good structured and the material was explained very clearly and in an exciting way with a lot of interesting examples. The course attendant receives a new insight into the food and beverage industry and several ideas for the growth and development in this industry.
par Ilaria d P P d C•
Very interesting course! In my opinion in the perfect integration if you have already follow some other course like marketing or international marketing. This course is well structured and what I found very interesting was the paper integration, curious articles and interviews.
par Gabriele G•
Very clear in every aspect and useful. The Professor used a simple but very effective language, in order to let the student understand the content on every topic.
I suggest this course to everyone who want to lear more about F&B industry, both professional and unprofessional
par Poulomi K•
The course provides in-depth knowledge of the food and beverage industry. It is very interesting especially to those who have a passion towards food. There is so much to learn! I really enjoyed doing this course :)
PS- My review is an earned touchpoint :D
Thank you so much!
par Daniel R V•
The course is well structured, giving a great overview to professionals which want to invest in themselves! The presentation materials included in the course, including the the video lessons, assignments and quizzes along with the slides are worth for the time invested!
par Carlo E•
interesting course, leads you to reflect, the law of the market and all its characteristics, in a way that a product can be sold, the characteristics that the brand must have to be impressed by consumers, sometimes even the history of the brand influences Consumers
par Raffaele P•
Very useful course, well structured. Recommended for those who want to undertake the experience of the manufacturer in the food and beverage management sector, as well as useful for simple consumers, to understand what the dynamics that companies have in place.
par Enrico D G•
This class really opens my mind. The way I see companies now is completely different and so is the way I will approach the opening of my food business. I am really very pleased with this course and I hope to find others with the same impact.
par Eva J K•
I thoroughly enjoyed this course, the professor was very engaging and insightful. The course gave me clear explanation and examples on the various topics covered, and I found the interviews and additional reading materials very helpful.
par Georgia L C•
Very nice course with a great instructor who gives clear and nice examples right straight from the industry! Interesting interviews with top companies and inspiring insights! Definately recommend it for all people working in F&B.
par P R•
Amazing course with outstanding lectures a fine learning like a melody understanding culture traditions behind the food science and well explained management lessons, entrepreneurship and business interviews, thanks to coursera
par Ram k k•
First of all, I would like to thanks, Prof. Gabriele. I am amazed that I took this course. Excellent in quality which I could easily catch the attention and yes this course definitely will shine my life. thank you, Bocconi.
par Fernando G V•
Terrific course! Thank you!! Very well structured with varied of material, interviews and cases. The only issue is about a couple of links than there are not function it anymore. I´ll looking forward for related courses.
par Amannulla A R•
Insights of the course is very useful. It clearly matches with the global and local markets to implement the ideas on what we learn though this course. Thank you so much for the knowledge that I gained from this course.