We make thousands of decisions every day. Do I cross the road now, or wait for the oncoming truck to pass? Should I eat fries or a salad for lunch? How much should I tip the cab driver? We usually make these decisions with almost no thought, using what psychologists call “heuristics” – rules of thumb that enable us to navigate our lives. Without these mental shortcuts, we would be paralyzed by the multitude of daily choices. But in certain circumstances, these shortcuts lead to predictable errors – predictable, that is, if we know what to watch out for. Did you know, for example, that we are naturally biased towards selling investments that are doing well for us, but holding on to those that are doing poorly? Or that we often select sub-optimal insurance payment plans, and routinely purchase insurance that we don’t even need? And why do so many of us fail to enroll in our employer’s corporate retirement plans, even when the employer offers to match our contributions?
Finance comportementaleUniversité Duke
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Meilleurs avis pour FINANCE COMPORTEMENTALE
Consolidated content which makes learning process easier. Readings and videos are complementary . It is great to learn what leads us to make mistakes in decision making process.
Overall, the content was excellent. More practical examples of practicing the principles would have been helpful for completing the exam as well as absorbing the content into long term memory.
Very good course. I learnt about many biases which I often make in making financial decisions and now I hope I will correct those. Cheers to the team coursera for this course
The Courses tell us about about a number of biasis using good example. It would have been much more interesting if biases were explained using more example of bubbles and crisis.
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