À propos de ce cours : This course aims to improve your Business English language skills by developing your vocabulary and reading skills and your understanding of tone, style and knowledge of communication methods. We'll also cover how these language skills can enhance audience analysis, business case analysis and basic business communication strategies. Skills learned in this course will often be referred to and needed to complete the speaking, writing and cross-cultural communications courses of this Specialization. After completing this course, you will be able to: - describe things and events in the context of Business English - make requests in the context of Business English - support arguments in the context of Business English - use appropriate tone and style according to the context of Business English - conduct an audience analysis - match audience with the purpose and medium of communication - analyse and summarise business data
Créé par : Université des sciences et technologies de Hong Kong
Enseigné par : Kin Tang, Instructor
Center for Language Education
Enseigné par : Delian Gaskell, Instructor
Center for Language Education
Enseigné par : Sean McMinn, Senior Insructor
Center for Language Education
| Informations de base | Cours 1 de 5 dans Anglais des affaires pour les locuteurs non natifs Specialization |
| Engagement | 6 weeks, 3 - 5 hours per week |
| Langue | English |
| Comment réussir | Réussissez tous les devoirs notés pour terminer le cours. |
| Notes des utilisateurs |
Programme de cours
SEMAINE 1
Welcome module
Welcome to Week 1! This week, we will cover Module 1 where we introduce you to the objectives and structure of this Specialization and course.
3 vidéos, 4 lectures
- Vidéo: Welcome to our course
- Reading: Objectives and outcomes
- Vidéo: Introduction to our Specialization
- Vidéo: How this course is organized
- Discussion Prompt: How is this course relevant to you?
- Reading: Learning how to learn
- Reading: Learning vocabulary
- Discussion Prompt: How do you learn English?
- Reading: The HKUST English Grammar Guide
- Discussion Prompt: Introduce yourself
SEMAINE 2
Communication basics
Welcome to Week 2! This week we will cover Module 2 where we introduce you to basic communication and language skills you will use in general business situations. You will also be introduced to vocabulary and language skills common to business communications.
7 vidéos, 7 lectures, 2 quiz pour s'exercer
- Reading: Objectives and outcomes
- Vidéo: What is communication?
- Vidéo: Communication channels
- Vidéo: Verbal & non-verbal communication
- Reading: The Mehrabian Myth
- Discussion Prompt: Choosing the right communication method
- Reading: Objectives and outcomes
- Reading: Vocabulary list
- Practice Quiz: Vocabulary quiz
- Vidéo: Describing things and events
- Reading: Peer review practice: sample text
- Practice Quiz: Peer review practice
- Peer Review: Describe this scene
- Vidéo: Giving explanations
- Vidéo: Role play: explanations
- Vidéo: Challenging grammar: modals
- Reading: More on modals
- Reading: What if? Using modals in conditional statements
Noté: Module 2
SEMAINE 3
Genres and styles
Welcome to Week 3! This week we will cover Module 3 where we will introduce you to common styles of English you will use for different spoken and written situations in general business situations. You will also be introduced to vocabulary and language skills common to business communications.
7 vidéos, 6 lectures, 2 quiz pour s'exercer
- Reading: Objectives and outcomes
- Vidéo: Communication barriers
- Vidéo: Understanding genres
- Vidéo: Introduction to tone and style
- Vidéo: Formal and informal communication
- Reading: Directness of communication
- Discussion Prompt: The practice of directness
- Reading: Objectives and outcomes
- Reading: Vocabulary list
- Practice Quiz: Vocabulary practice
- Vidéo: Comparing and contrasting
- Vidéo: Role play: comparing and contrasting
- Peer Review: Compare and contrast your job/school
- Vidéo: Challenging grammar: concern
- Reading: Are you concerned?
- Reading: Peer review practice: sample text
- Practice Quiz: Peer review practice
Noté: Correct the grammar and rewrite
Noté: Module 3
SEMAINE 4
Audience and purpose
Welcome to Week 4! This week we will cover Module 4 where we will introduce you to ways of identifying the purpose and audience for spoken and written documents in general business situations and how this can affect language use. You will also be introduced to vocabulary and language skills common to business communications.
7 vidéos, 5 lectures, 2 quiz pour s'exercer
- Reading: Objectives and outcomes
- Vidéo: Spoken vs. written communication
- Vidéo: Conducting an audience analysis
- Vidéo: Defining purpose for spoken and written communication
- Vidéo: Matching purpose, audience, medium, tone & style
- Reading: Peer review practice: sample pitch and text
- Practice Quiz: Peer-review practice
- Discussion Prompt: The audience always comes first
- Reading: Objectives and outcomes
- Reading: Vocabulary list
- Practice Quiz: Vocabulary practice
- Vidéo: Making polite requests
- Vidéo: Role play: making requests
- Vidéo: Challenging grammar: relative clauses
- Reading: More on relative clauses
Noté: Using appropriate tone and style
Noté: Module 4
SEMAINE 5
Analyzing business cases
Welcome to Week 5! This week we will cover Module 5 where we will introduce you to ways of analyzing business cases and strategies for critical reading. You will also be introduced to vocabulary and language skills common to business communications.
5 vidéos, 8 lectures, 2 quiz pour s'exercer
- Reading: Objectives and outcomes
- Vidéo: Analyzing case studies
- Vidéo: Strategies for critical reading
- Reading: Strategies for critical reading
- Reading: Business case: Renewable energy and the hotel industry
- Discussion Prompt: Building a sustainable future for Just So Resort
- Reading: Objectives and outcomes
- Reading: Vocabulary
- Practice Quiz: Vocabulary practice
- Vidéo: Supporting arguments
- Vidéo: Role play: supporting arguments
- Vidéo: Challenging grammar: quantifiers
- Reading: A few or a little?
- Reading: More on quantifiers
- Reading: Peer-review practice: sample text
- Practice Quiz: Peer-review practice
Noté: Sustainable Resort Proposal
Noté: Module 5
SEMAINE 6
Concluding module
Welcome to Week 6! This week we will cover Module 6 where we will conclude the course and you will need to complete the final exam and post-course survey.
1 lecture
- Reading: Post course survey
Noté: Final exam
FAQ
Comment cela fonctionne
Coursework
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Créateurs
Université des sciences et technologies de Hong Kong
HKUST - A dynamic, international research university, in relentless pursuit of excellence, leading the advance of science and technology, and educating the new generation of front-runners for Asia and the world.
Tarification
| Acheter le cours | |
|---|---|
| Accéder au contenu du cours | Disponible |
| Accéder au contenu noté | Disponible |
| Recevoir une Note Finale | Disponible |
| Obtenir un Certificat de Cours partageable | Disponible |
Notation et examens
This is an excellent course that goes in-depth on all aspects of business english. Highly recommended.
It is really helpful for a newbie to enter the office. It includes basic grammar, basic business vocabulary and also communication skills.
lots of great communication and language topics are covered in this course
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this course is very well organized and I leaned how to delivery my objectives to a specific audience regarding of their needs and concerns. I can now support my arguments effectively using Logo, Ethos and Pathos. I've learn to read a piece of writing critically which helps me to comprehend the concepts or gist of it. Thanks for your courses!