Excellent course with a very good teachers. I am accountant with over 15 year of experience and the techniques here were very useful to improve knowledge and skills for financial anlaysis.

Prof Bushee is the accounting professor that we wish we all had in undergrad / postgrad! His accolades at the school were clearly well earned!!

Loss of 1 star on the course due to the Week 4 module. Could have used a lot more concrete examples / numbers, not just "here are the results!"

First of all, I really enjoyed Professor Ittner's presentations. Sadly, his presentation was only 25% of the course. Professor Ittner was very direct but also was very engaging in how he delivered his content. I had a good feeling that I could really understand the material he was teaching. If I could give a rating for just Professor Ittner, I would give a 5 star rating. Now, this is why I am giving this course a 1 star rating. But I do have to say, going into the depths of Accounting Analytics is not easy. You really need to have a good grasp of Accounting otherwise you will get lost. Professor Bushee did not make the first 3 weeks really easy to get through. While I enjoyed his examples & case studies, he simply did not do a great job of really explaining and illustrating the concepts he was teaching. And worst of all, he setup a digitally generated classroom where he had his computer generated students ask pointless questions, make pointless statements, or answer with pointless statements/answers. I really wish I had the time to analyze how much of the course time he spent doing this, I would estimate that it's around 10% but it could very well be higher. There are so many different examples to pick form, but I'll just pick a few here. "I didn't read the Iliad or Odyssey some I'm not going to ask you to" in reference why in regression there are Greek letter used for coefficients (it's a fair assumption that someone taking this class understands coefficients), a 30 second exchange where a PC generate student says that they're "stocked" to run some regression followed by Proffessor Bushee informing us that "we're going to run some narly regressions", Professor Bushee saying he doesn't know how to perform Earning Management Analysis on Mars but he certainly knows how to do it on Earth, and a joke why people don't like accountants. These segments add absolutely zero value. They lengthen the time of the course. To make maters worse, I'm sure Proffessor Bushee had to spend even more time creating this additional interaction together.

the worst instructor and the most of the lectures are not materials are not enough to get you through to pass the quiz!

Really, a practical course. It will help me to improve my decision making capacity based on critical analysis of any situation. Thanks Wharton, University of Pennsylvania and Coursera for making those critical thinks easy for us. Hope it will improve my capability to be a successful Manager.

One of the most practical courses I have taken in Coursera. Highly recommended for professionals in Business, Strategy, and Finance & Accounting departments, as well as stock market investors.

I loved the Accounting part of the course. It was quite hard for me (non-accounting person), however I really enjoyed the form of the lectures and the content itself (the earnings management + its revealing). Great materials Professor Bushee!

useful in terms of how to dig into accounting statements

I would have appreciated other pratical applications examples apart from earnings management or frauds detection

Very poor service to response to my problem. I'm asked to pay to upgrade after completing the quiz when I'm already a paid subscriber. Nobody can tell me what's wrong and resolve it! I'm wasting my time waiting!!!

The first 3 weeks demonstrate how to analyze financial performance based on accounting data taken from a company's reported income and investment decisions (10-K for example). The material is presented in an interesting manner with extensive use of Excel spreadsheets to demonstrate the calculation and application of common performance metrics and ratios. The test are challenging and interesting. I retook test I had passed because the information cover was interesting and the test provided an excellent learning opportunity. The fourth week deals with liking non-financial measures to financial performance. Within a typical organization, these parameters are often the ones employees most affect and are often measured against. The concepts and methods of evaluating presented with examples to demonstrate some of the problems with linking non-financial measures to financial performance.

I will be able to use what I have learned from both of these classes in my current job. I evaluate current business strategies of my company against competitive business strategies. Since the competitive business strategies must be deduced from a combination of published information and reported financial performance, the first three weeks will be of greatest benefit in this aspect of my job. The last week will be of more benefit as I help business organization within my company develop their business strategies.

First of all, I would like to express my gratefulness to Coursera who presenting this excellent platform for those who is interested in ongoing lifetime education and hardworking and contributions to bring all the greatest courses from top universities around the world.

Second, I thank you Prof Brian and Christopher for all your time, work especially your knowledge that you brought and shared within these videos. I truly appreciate and like the way you teaching and delivering the professional knowledge.

To me, as a student who's just started stepping in accounting field, I found that accounting classes is so much interesting done by you, and it is a pure enjoyment as I learnt all the key knowledge. On there other hand, the courses gave me a general clear picture of how important and critical the accounting is in daily business management.

I will continue study accounting as I pursue my professional goals and career path.

This course is difficult for me since it requires extensive background of accounting studies while my background is in HR and Strategy. However, I grasped the opportunity to make up my finance and accounting related knowledge, and passed the course finally after several times of trial and error. The professors taught the course in a very interesting and fun way, which could have been a boring class with lots of difficult and hard numbers but turns out to be a class full of fun and laughters. I like the way the two professors are presenting the knowledge, as well as doing the analysis. Thanks for providing such a course! More courses like this should be organized to benefit more professionals or students in need!

Well, I learnt a lot, to say the least. I pride myself on being a fast learner, but the scorching pace at which the course was taught really zapped me. As an ex-banker, I was very impressed by the fraud detection and earnings and expenses management prediction models. From my practical experience, I appreciated the importance given to non financial metrics as well. Everywhere, we work in silos, where our left hand does not know what the right hand is doing, or the 18th floor is completely oblivious to the goings on on the 17th floor. The presentations, too, were nicely done, with a lot of aesthetics and humour thrown in.

You earned your vacation, dude, although you made it one of the toughest courses to pass.

As an accountant, I alerady knew the material in the first 2 weeks. For those without a finance background, it can be daunting but stick thru it and you will be rewarded. W3-W4 topics are brand new to me and both professors have provided a lot of interesting, practical examples. I saw on the discussion board some students would like to put these skills into real business practice, and question the material lacks step-by-step details. Honestly, these are very intense topics and the prof have probably spend years studying. One will also requires good grasp of statistic , regression, survey design etc. which is beyond the scope of an online course which merely span a couple weeks.

Even I don{s have any experience in Accounting (actually it is in Communications & Marketing) I really appreciate how Prof Bushee introduces all the concepts, and how he really try to make them less boring with resources like the "animated classroom", with different students and "personalities". It was also really interesting how you can connect performance measures like customer satisfaction to financial results, and for me, as a Marketing Manager in a telco company was important to admit that we just have to focus in improve some measures y some really, specific target. Not all costumers are the same, and unfortunatelly, not all are equally profitable.

Excellent, for others just know the 3 first weeks are very challenging and need a lot of investment from you ( trying to play with the Excel). At the beginning thought the accounting teacher was strange but at the end I understood he is trying to keep you interested and do it nicely. Maybe one of the few course where you fell like you are in a class and you "know" the teacher. Really great course, the last week is really easy and with another teacher so was a bit sad to change but still great.

It has been a while since I have taken my last accounting class in my MBA. Accounting can be complex and confusing and needs a lot of effort from the professors to maintain student engagement and focus. I am extremely happy with how the class was engaging, funny and was able to hold the attention of the students. There was a clear picture of how much effort has gone through in creating this course. Especially want to mention professor Bushee's lectures. Very well designed.

Great working examples to learn Analytics in Financial Statement Analysis. Pace of videos was great. Working excel worksheet gives perfect hands on experience to vary and run the scenarios. Having done "Introduction to Financial Accounting" by same professor gave little bit more visibility into reading statements and understanding ratio analysis.

Virtual Classroom is getting more new students in each course. I am looking forward to Advance Financial Accounting course.

Although it felt like a handsome knowledge o accounting was required to begin with, it turned out to be a really good course. Dr. Brian Bushee's videos were informative, engaging and entertaining! Dr. Christopher Ittner's week was very well explained too. A little more depth into operating the model (calculations and statistical measures) would be appreciated though. Overall, a very handsome overview of analytics onto financials.

I want to thank Prof. Bushee for his fantastic accounting classes. I tool Introduction to FA, More Introduction to FA as well as Accounting Analytics and I cannot recommend them enough. From not knowing how to approach FS I have now almost become an accounting manipulation/fraud detector, eager to read FS. I don't do Accounting professionally, but took these classes to help me pick good financial investments.

This course was very informative and can easily be used in any business setting. I can go an apply the methods learned in this course to any organization's financial statement to get a better idea of their financial performance. I really enjoyed in week 4 how the information learned in prior weeks can be tied to nonfinancial measures in developing a causal model to improve the performance of a company.

The course with its in-depth information and refined texture has helped me to gain a lot of knowledge, and also helped me to look at at real life accounting issues with additional statistical spectrum in place.

Both the professors has provided quality lectures and reading materials which I am going to brush-up over the period of time as appropriate. Thank you Coursera.

Excelente curso! Os professores são ótimos e trouxeram tanto a parte de análise pura de números como de percepções humanizadas também, o que acho essencial para minhas tomadas de decisões. Além disso, o curso foca que os indicadores não dão nenhuma certeza, mas lhe dão embasamento para as tomadas de decisões, o que me fez abrir muito a cabeça.

I loved the entire course and it taught me a lot of things that were unknown to me prior to taking it up. The professors were very knowledgeable and experts in their field and it had been an amazing learning experience. One of the few accounting courses that could never be termed "boring" ! Kudos and Cheers, Prof. Bushee and Prof. Itner !

This is the first English course I have taken.

Though at first it was kind of difficulty because of language(especially the terms) and profession knowledge(it is a comprehensive course and I am still learning courses concerned at school)

the course is really worth taking. I have learned a lot .and it stimulates my interest in accounting.