What is a Brand?

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4.9 (100 évaluations)

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26 nov. 2021

Great course. As someone who is starting out the career in the management field I found that this course was really practical, efficient and wholesome.


3 oct. 2021

Great course and very insightful on Omni-Channel retail strategy. Up-to-date, concise explanations on scenarios and very well presented.

À partir de la leçon

Module 4: Changes in Branding: What Makes a Brand Great?

Enseigné par

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    Barbara E. Kahn

    Professor of Marketing and Director, Jay H. Baker Retailing Center

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