3.1 Defining the Focal Market

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Discovery-Driven Planning, Elevator Pitch, Planning, Entrepreneurship

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4 mai 2017

'Entrepreneurship 1: Developing the Opportunity' made me believe that i had all that one should know before starting up. I would recommend this course to all those looking to build the next big thing.

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24 oct. 2018

The lectures are indispensable for anybody embarking into new business ventures whether on a start-up or an established corporation. Great advice from world class faculty that has industry relevance.

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Module 3: Markets, Need-Finding and Planning

Enseigné par

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    Lori Rosenkopf

    Vice Dean and Director, Wharton Undergraduate Division
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    Karl T. Ulrich

    Vice Dean of Entrepreneurship and Innovation
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    Ethan Mollick

    Associate Professor
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    Kartik Hosanagar

    Professor
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    David Hsu

    Richard A. Sapp Professor of Management

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