Extending the CLV Formula, Part 1

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Compétences que vous apprendrez

Marketing Experiments, Customer Lifetime Value, Regression Analysis, Marketing Analytics, Brand Equity

Avis

4.6 (2,658 évaluations)
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  • 4 stars
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  • 3 stars
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SC

Apr 18, 2020

It was very helpful for my marketing career.The interview with the real world marketing experts at the end of the course also helps and encourages a lot. Thanks to Raj Venkatesan sir for his effort.

SK

May 14, 2020

Thank you so much for making it really easy to understand the analytics and make marketing easier for me to understand. I have successfully completed this course and also understand most of it.

À partir de la leçon
Customer Lifetime Value

Enseigné par

  • Rajkumar Venkatesan

    Rajkumar Venkatesan

    Ronald Trzcinski Professor of Business Administration

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