Brand Architecture: Etch A Sketch

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Université de Virginie
4.6 (909 notes) | 80K étudiants inscrits
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Compétences que vous apprendrez

Marketing Experiments, Customer Lifetime Value, Regression Analysis, Marketing Analytics, Brand Equity

Avis

4.6 (909 notes)
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Professor Raj is very nice. He explains it way that it's very easy to comprehend and not too overwhelming in terminologies. It is very useful for my marketing career\n\nGood luck Prof Raj

Very good course on Marketing Analytics. Especially good for someone looking to enter the field of marketing analtytics or for marketing managers who are trying to be more data driven.

À partir de la leçon
Metrics for Measuring Brand Assets

Enseigné par

  • Rajkumar Venkatesan

    Rajkumar Venkatesan

    Ronald Trzcinski Professor of Business Administration

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