Week 3 Introduction

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Compétences que vous apprendrez

Competitor Pricing Models, Pricing Strategies, Pricing to Competition, Price Discrimination, Market Segmentation

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RN

Aug 18, 2019

The course provides real life examples, case studies. It was very helpful!

MA

Sep 27, 2017

Excellent course with a lot of practical examples and great learning.

À partir de la leçon
Disrupting Markets and Engaging in "Coopetition"

Enseigné par

  • Jean Manuel Izaret

    Jean Manuel Izaret

    Senior Partner and Managing Director, Leader of BCG’s Global Pricing Practice
  • Ronald T. Wilcox

    Ronald T. Wilcox

    NewMarket Corporation Professor of Business Administration & Senior Associate Dean for Degree Programs
  • Thomas Kohler

    Thomas Kohler

    Associate Director, Pricing

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