Assessing the Value of Information

En provenance du cours de Emory University
Managing Uncertainty in Marketing Analytics
37 notes
Emory University
37 notes
Cours 2 sur 6 dans Specialization Foundations of Marketing Analytics
À partir de la leçon
Randomness and Probability
Module 1 focuses on developing an understanding where randomness appears in marketing problems. You will learn basic rules for calculating the probability of outcomes. We will also examine how these rules can be applied to determine the value of information

Rencontrer les enseignants

  • David Schweidel
    David Schweidel
    Associate Professor of Marketing
    Goizueta Business School

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