Importance of Content in Social Marketing

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En provenance du cours de Northwestern University
Content, Advertising & Social IMC
608 notes
Northwestern University
608 notes
Cours 4 sur 6 dans Specialization Social Media Marketing
À partir de la leçon
Content Strategy
In this module, you will learn why content is an important component in social marketing. A panel of experts will debunk the paid/owned/earned media riddle and replace it with an integrated who/what/where approach.

Rencontrer les enseignants

  • Randy Hlavac
    Randy Hlavac
    Lecturer, Medill IMC; CEO, Marketing Synergy Inc

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