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Pricing, Psychology, Price Discrimination, Pricing Strategies


4.6 (536 notes)
  • 5 stars
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Jul 22, 2019

Good course on pricing. It was a review of a similar class I have taken elsewhere, but even so I learned new concepts or ways to approach pricing. Some of the readings were very technical.


Nov 13, 2016

Very Good course on Pricing. Relevant real-life examples. Great articles on theory and examples. Would definitely recommend to anyone. Enables one to have a quality discussion on pricing.

À partir de la leçon
Playing the Pricing Piano or Price Discrimination

Enseigné par

  • Martin Boehm

    Martin Boehm

    Professor of Marketing

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