2.6 Segmentation criteria: psychographic and behavioral

Loading...
Eye
Visualiser le programme de cours

Compétences que vous apprendrez

Market Segmentation, Marketing Process, Positioning (Marketing), Value Proposition

Avis

4.5 (407 notes)
  • 5 stars
    254 ratings
  • 4 stars
    101 ratings
  • 3 stars
    42 ratings
  • 2 stars
    6 ratings
  • 1 star
    4 ratings
SM

Aug 25, 2017

a real valuable source of learning positioning and really talented and well educated instructors , my only concern is that Citroen case study that there was no eng subs at all

MM

Jul 08, 2016

If you want to have a clear map about marketing proccess especially marketing strategy, this MOOC is a must-have course.

À partir de la leçon
Segmentation

Enseigné par

  • Ignacio Gafo

    Ignacio Gafo

    Professor

Explorer notre catalogue

Rejoignez-nous gratuitement et obtenez des recommendations, des mises à jour et des offres personnalisées.