Assessing Forecasting Performance

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En provenance du cours de Emory University
Forecasting Models for Marketing Decisions
32 notes
Emory University
32 notes
Cours 3 sur 6 dans Specialization Foundations of Marketing Analytics
À partir de la leçon
Basics of Forecasting Models
This module will discuss how to identify the necessary components of a forecasting model based on patterns in the history data. You will also be able to evaluate the performance of a forecasting model using both in-sample and out-of-sample metrics.

Rencontrer les enseignants

  • David Schweidel
    David Schweidel
    Associate Professor of Marketing
    Goizueta Business School

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