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En provenance du cours de HEC Paris

Devenir entrepreneur du changement

299 notes

HEC Paris

Devenir entrepreneur du changement

299 notes

Ce cours est conçu pour accompagner toutes les personnes qui veulent avoir un impact positif dans la société, mais qui ne savent pas comment agir. Quel que soit votre âge ou votre formation académique, ce cours vous aidera à trouver la voie qui vous correspond pour faire bouger les lignes ! Vous apprendrez comment passer de l’envie à l’idée, et de l’idée à l’action.

À partir de la leçon

Générer des idées : comment construire son projet à partir de sa mission sociale

Le but de cette semaine est de commencer à vous saisir de votre mission sociale, de la définir et de générer vos premières idées de projet. Pas d’inquiétude, on ne parle pas ici d’un “eurêka!”, mais de méthodes pour développer ou re-formuler vos premières idées.

Relier corps et cerveau: s'enclencher3:05

Rencontrer les enseignants

Bénédicte Faivre-Tavignot
Directrice de la Chaire “Social business / Entreprise et pauvreté”, et du "MSc in Sustainability and Social Innovation"
Frédéric Dalsace
Associate Professor
Marketing
Nathalie Lugagne
Professeur Affilié et Doyen Exécutif de la Faculté et de la recherche
Stéphane Riot
Fondateur NoveTerra
Florian Hoos
Assistant Professor
Accounting and Management Control
Aymeric Marmorat
Directeur exécutif d’Enactus France
Lise Penillard
Directrice pédagogique du Master Sustainability & Social Innovation
Ucka-Ludovic Ilolo
Chorégraphe d'entreprise, Fondateur de O' In Motion
Matthieu Dardaillon
Joséphine Bouchez
Co-fondatrice, Ticket for Change

Often, the best way to get moving and start acting is to unbalance yourself.

Many people are apprehensive when the time comes for action, when the

project needs to be put into practice.

They know they risk finding themselves with a project that's well thought out

and looks great on paper, but unable to successfully take the practical steps

needed to transform their vision into a reality.

At one point on the Ticket for Change Tour, we were in Lyon, and as they

embarked on this "moving into action" phase, some participants

were seized by doubts, and began asking themselves existential

questions about their projects. Now that's a part of the process,

but it can have the effect of taking the wind out of your sails and

stifling the momentum that enables you to take practical action.

Remember, the body and mind are as one and

the only things that will enable you to jump into action,

are the movements of your own body.

During my time accompanying different groups and people,

I've observed three dynamics that appear when the time comes

to start taking concrete action.

First, some people understand that the body and mind

are as one and take account of the physical aspect right from the very start,

by constantly going back and forth between 'doing' and 'conceptualising'.

They actually conceptualise as they go along, so there's no problem,

no difficult transition from thought to action, but rather a continuity.

Second, the objective can be so powerful and clear that it literally

draws you towards it. In this case, there's no painful transition to action

here either, but a strong attraction, even an impatience to get moving.

Third, the person can be faced with their objective, with their project

under their arm but no dynamic, no momentum, and they can't move on.

In this case, often the best way to start taking action

is to unbalance yourself.

If that third scenario applies to you, then I suggest

doing something that I call "brain hacking".

The aim is to trust in your body rather than your mind

at that point, by allowing it to move faster than your

head and to carry you past your fears and mental blocks.

It's quite simple. Stand in the middle of the room you're in

right now.

Plant your feet firmly on the ground and pick a direction in the room,

for example this way. As you point in this direction,

you tip yourself that way, like this!

Look at what happens if I unbalance myself, straight

away my feet take over. So I do the same thing again,

I tip myself in this direction, then pick another place in the room.

I unbalance myself and go looking in that direction, and again,

in this direction, and I can do this as many times as

I need to, from the moment I've picked

another part of the room. I move into that space, I unbalance myself and there!

The goal is to learn to throw yourself off balance,

using your body to move into action.

You always start walking by moving your centre of balance,

and it's that movement that will get your project up and running.

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