How Experiences Apply to Content

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Compétences que vous apprendrez

Content Creation, Persona (User Experience), Brand Management, Content Marketing

Avis

4.6 (625 évaluations)

  • 5 stars
    68,64 %
  • 4 stars
    24,80 %
  • 3 stars
    4,48 %
  • 2 stars
    0,96 %
  • 1 star
    1,12 %

AS

17 déc. 2018

I juts loved this course, it really helped me in understanding about content strategy and assessing the needs of the audience. I am really looking forward to learn next four courses too soon.

JT

9 août 2017

Very well thought out and useful information delivered in an understandable way. The topics covered have already proved useful in my organizational development and employee engagement work.

À partir de la leçon

Experiences and Voice

Module 3 is all about using content “experiences” to engage the people you want to reach and the fundamentals of creating an editorial voice.

Enseigné par

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    John Lavine

    Founder, Professor and Director, Media Management Center

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    Candy Lee

    Professor

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    Randy Hlavac

    Northwestern University & CEO of Marketing Synergy, Inc

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