Interactive Story

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En provenance du cours de University of California, Davis

Creating Dashboards and Storytelling with Tableau

376 notes

University of California, Davis

Creating Dashboards and Storytelling with Tableau

376 notes

Cours 4 sur 5 dans Specialization Data Visualization with Tableau

Leveraging the visualizations you created in the previous course, Visual Analytics with Tableau, you will create dashboards that help you identify the story within your data, and you will discover how to use Storypoints to create a powerful story to leave a lasting impression with your audience. You will balance the goals of your stakeholders with the needs of your end-users, and be able to structure and organize your story for maximum impact. Throughout the course you will apply more advanced functions within Tableau, such as hierarchies, actions and parameters to guide user interactions. For your final project, you will create a compelling narrative to be delivered in a meeting, as a static report, or in an interactive display online.

À partir de la leçon

Tell the Story of Your Data

Welcome to Module 4. Although this course focuses on Tableau, we will look at a wider range of examples and techniques to help you become a better data storyteller. By the end of this module, you should be able to leverage concepts and techniques designed to help you become a more focused and compelling storyteller with data as the foundation. We will discuss ways to avoid unintentionally creating false narratives with good data. You will also learn about what neuroscience research tells us about stories, audience engagement, and decision drivers. You will use structural story elements to help improve the relatability of the story and explore ways design and textual elements can affect the emotional tone of a story. Lastly, you will learn how to frame and format the data story based on your design checklist. Let's get started!

Tell the Story of Your Data Introduction1:37

The Art of Storytelling (Past, Present, and Future)3:27

Storytelling and the Human Brain5:28

Bringing Data to Life: Emotions and Data Storytelling7:14

Emotion Modulators: Color, Language, and Other Design Elements8:24

Framing and Format4:11

Framing, Conventions, and Priming8:12

False Narratives and Data Storytelling6:51

Telling the Stories within the Story (Part 1)5:29

Telling the Stories within the Story (Part 2)4:45

Story Considerations6:27

Preparation of the Story Points11:07

Setting Up the Story14:24

Creating Points in the Story16:18

Interactive Story6:36

Create a Data Story in a Static Presentation20:20

Rencontrer les enseignants

Govind Acharya
Principal Analyst
Budget and Institutional Analysis
Hunter Whitney
Sr. Consultant, Author, Instructor
Design Strategy and Data Visualization

[MUSIC]

Welcome back.

This lesson deals with making your data story interactive.

Like all of design decisions, the level of interactivity will be decided based on

the requirements of your stakeholders and expectations of your audience.

I will demonstrate how to add introductory text to lay the ground work for

the users and test interactivity.

After this lesson, you will be able to create separate tab for

introductory text and an Executive Summary.

You will also be able to test interactivity and make any needed changes.

Let's get started.

We're going to talk about interactivity I mean that's what we've been doing largely

so I wouldn't say that this is going to be a big deal.

I'm just going to add some introductory text.

And you can follow along here.

Because of when I add introductory

text I'll often put who to contact if there's any issues, usually me.

They can contact me, if they're any issues or

whoever owns the visualization, per say.

I just write some information, general information about the visualization

as well as maybe assured executive summary at the top just seeing what

the findings are and here is very simple, what the summary findings are.

But I think very importantly is just a small primer on how to use the tool and

also who to contact if there's any issues around a visualization itself.

So you just follow along here.

Again, you can write whatever you want,

you don't even need an introduction sometimes, if it's self evident.

But I find having an introduction either in a separate tab or

in the first tab is very helpful to people in sort of laying

the groundwork to what is there for the visualization and for

the other elements of the visualization that are coming along.

And so once that's done, you would just click OK on that.

And then you go back to storyboard.

And then you just drag this intro dashboard to that first blank tab.

And then you will have your information.

You'll have that introductory text.

I'm over formatting it here.

[LAUGH] And then you could just drop it in there.

Boom.

You are all set.

Now we have all the stuff together.

We're just going to add a little bit more interactivities specifically on this

second, or I guess now the third tab on the customer profits and discounts.

And what I'm going to do here.

Well first I'm going to do a little bit of formatting here,

can't resist a little bit more formatting.

Just to make sure that there's not going to be any issues with

the text running into the visualization itself.

Which often happens and there's sort of unanticipated if someone views

the visualization on a piece on a computer that you're not you haven't designed for.

Is and most annoying issues with tableaus

that doesn't always format correctly in the where.

And it doesn't always anticipate the different types of computers

that are out there.

And so this is one example, that even though it's all in my computer.

Even then, it sometimes formats weirdly.

Then I see, okay the interactivity's working there.

And that's the key, right?

If you're going to have the interactivity,

you make sure you give them opportunities to do this interactivity and

then yeah, so on this one I may want to do an action of some sort.

I'll just go to Dashboard, go to Actions,

Add an Action, now, this is tricky.

Just be careful with this because if you get the wrong type

of filter here you could end up over unfiltering

after it's done.

Yeah so you have to just be careful of that.

In fact I I did do that here, and I fixed it.

But yeah, there we go,

looks like it's working okay.

The filtering is more or less working.

And here, I filtered on Graham Thornton.

And now, you notice this.

If you remember, these have these hierarchies.

I've created these hierarchies, and

you can just see all the hierarchies that are there.

And then you have the ability to really drill down,

further down into the hierarchy, and really see what's going on.

And that's very cool too.

All in all this is interactivity, I mean that's it.

I mean we've been working on interactivity.

In the next lesson I'm going to talk about converting from interactive to static.

Stay tuned.

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