Design Thinking

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4.4 (81 évaluations)

  • 5 stars
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RK

16 oct. 2020

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The course is good and nicely explained the ways and means to capture Customers Insights and development new products.

BM

4 mars 2020

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Great course , I really enjoy every session and was very interactive .Thank you coursera

À partir de la leçon

MODULE 4: Design Thinking and Customer Journey Maps

The purpose of the journey map is to identify the touch points of engagement with customers and to identify customer needs and expectations through the eye of the customer and their experiences.

Enseigné par

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    William Qualls

    Professor Emeritus of Marketing

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