Introduction to My Social Media Strategy

Course video 6 of 13

By the end of this module, you will understand the best practices for conducting a social media audit, and developing a social media strategy, that is designed to help you, not hurt you, during every phase of your career. You will better understand why and how employers use social media before making hiring decisions, and what employers are looking for when they review your social media presence. The reading titled "Practical LinkedIn 4.0" written by Randy Hain, CEO of Serviam Partners, will help you understand the best practices for developing your LinkedIn profile, and how to use LinkedIn to develop professional business relationships. You will also learn about methods for using social media to become a thought leader in your industry or specialty area.

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