4.1 What is the relationship between brand portfolio and brand architecture?

Loading...
Visualiser le programme de cours

Compétences que vous apprendrez

Brand Architecture, Product Management, Brand Management, Brand Engagement

Avis

4.7 (1,450 évaluations)
  • 5 stars
    73%
  • 4 stars
    22%
  • 3 stars
    4%
  • 2 stars
    1%
  • 1 star
    0%
AS

May 13, 2020

Learnt about how to build brand equity, brand architecture and brand portfolio, what is brand pipeline and how to manage brand engagement, which are going to help me in my marketing career.

J

Jun 14, 2019

Very practical course taught by giving real time examples. The assignments,quizzes and reading materials were extremely amazing based on real life situations. Learnt a lot from the course.

Enseigné par

  • Luis Rodriguez Baptista

    Luis Rodriguez Baptista

    Professor

Explorer notre catalogue

Rejoignez-nous gratuitement et obtenez des recommendations, des mises à jour et des offres personnalisées.