5.3 #CRM: Expanding Heritage Audience through Visitors' Research

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Compétences que vous apprendrez

Fundraising, Customer Relationship Management (CRM), Management, Marketing

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4.8 (668 évaluations)
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IG

Apr 16, 2018

An excellent course, with a fantastic teacher. I truly learned a lot and I will take a course from the Bocconi University anytime if the teacher are as great as Prof. Andrea Rurale.

RH

May 20, 2020

A very interesting, high quality, and thought-provoking course. I'm sure this will help me in my career and already it's influenced the direction my career will take going forward.

À partir de la leçon
THE NUMBERS HERITAGE NEEDS TO GROW
Art institutions must implement a sustainable plan. In order to do such, they need to leverage on data, numbers, and information. What are the most important aspects to focus on in order to run a sustainable and competitive art institution?

Enseigné par

  • Andrea Rurale

    Andrea Rurale

    Director

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