This module explores regression models, which allow you to start with data and discover an underlying process. Regression models are the key tools in predictive analytics, and are also used when you have to incorporate uncertainty explicitly in the underlying data. You’ll learn more about what regression models are, what they can and cannot do, and the questions regression models can answer. You’ll examine correlation and linear association, methodology to fit the best line to the data, interpretation of regression coefficients, multiple regression, and logistic regression. You’ll also see how logistic regression will allow you to estimate probabilities of success. By the end of this module, you’ll be able to identify regression models and their key components, understand when they are used, and be able to interpret them so that you can discuss your model and convince others that your model makes sense, with the ultimate goal of implementation.