Educational and eye opening, the instructor offered amazing content with examples and links to further look into the topics mentioned. A great tool to have for anyone in business, sales, or marketing.
The course is very helpful and informative. I enjoy all the examples and materials of it. Totally recommend this course to people who want to further improve their influence as an effective marketer!
par Shannon B•
This course so informative. I learned so much that I’ve gone back and rewatched each lesson just to really get a better understanding of use to apply this to my business.
par Wandile M•
The professor shares really great concepts that break down how social marketing works. I was able to analyse my own campaigns and identify ways that I could improve them.
par Садыков Ч З•
Professor Berger is a talented lecturer who is equally charismatic and competent. The clash of a theory with practical examples was more like fireworks. Wonderful course.
par Clemdon S R B•
It was an excellent experience all together and fell like i am in a better position to do my work as it relates to marketing. Thank you so much for making this available.
par Robert A C•
Very useful and can help people work better on their personal and professional strategies for promoting themselves or their business. Easy going course with great value.
par Jeremiah N•
My first course on Coursera and there was a lot of valuable information within each lesson. The presenter was awesome and the content was very relative and entertaining.
par Kathleen K•
Professor Berger and this Viral Marketing course are amazing! I learned so much that will help me while finishing undergrad, as well as help me as I move into my career!
I felt like I knew stuff, having already been in media. I was wrong. Thank you to the prof for the wonderful course where I learnt how to hone my craft to get more hits.
par Keith D•
Loved it!! I covered some of the content in my Masters course so it was really good to watch the videos and get a much better understanding of the topic. Great presenter
par West D•
This course is absolutely amazing. Very very concise and easy to understand that came with powerful content. I learned a lot about the science behind "viral" marketing!
par Ritika S•
It is awesome! For anyone who is new to marketing as a subject, this is just the right course for you with an amazing Professor who has abundant knowledge in the field!
par Aris D•
Inspiring, well-taught and overall a great introduction in understanding why some ideas spread more than others. I loved every minute of it and i totally recommend it.
par Dibyendu C•
Really Great Session. Appreciate you for allowing me for this course. I'm sure the inputs will be useful and flows to the Entrepreneurs whom I teach in India. Regards
par Nada A A•
This course is very informative and very interesting. it is very helpful, whether you are trying to come up with messages to promote a person, a product or a service.
par Ganna P•
It was very interesting! I recommend this course to anyone who's interested in marketing, communication or simply business. I wish we could dig more into details :-)
par Esteban R•
This course is useful, so use it's lessons to spread ideas that can help against climate disruptions, poor schooling, and other problems we face locally or globally.
par Boules N L•
Simply ,the course is to the Point ! It reveals how Marketing is not a matter of mere luck ... There's a Science behind it, and the good news is : you can learn it !
par Chiheb C•
I really enjoyed this course, I learned the basics of viral marketing, it was fun and very instructive at the same time. Thanks Coursera, thanks Mr Jonah Berger =)
The course provides excellent insights into how things become viral (or not). In the end of the course, we understand why we share things in our own social network.
Great course Professor Berger. Seems like Penn/Wharton has the best and engaging instructors. Wish i could have gone there when i was younger. Penn/wharton #1 ))
par Jaima S•
Great class, easy to follow and very engaging. Followed this up with Johna's book, which helped to retention and better understanding of how to apply the STEPP!
par Wilson L C•
With so much engaging content, I loved the course. As an idea, why not drive further value with a capstone project where participants could apply those content?
par Atisha M•
I simply loved the course. it is ver helpful and extremely detailed. The exercises are decent and the content is exactly what it is described as! Great choice.
par Sheena T•
Great course! Classes are delivered to the point (short and sweet) with real examples which is easy to understand and a great reference on future application.
par Pablo M•
I am satisfied with the course. It was short but with so much information. The teacher use good examples to explain marketing concepts. I highly recommend it.